Toyota’s research and development team are looking to the 24 hoursof Le Mans as a place to showcase their prowess in developing efficientand reliable hybrid technology, which has already helped to make thePrius and other models popular sellers at Toyota Dealers WA.The concept will be a lighter and more fuel efficient racing vehiclethan their current cars. The goal of the initiative is to providefurther R&D for consumer hybrid technology and not necessarily towin at Le MansToyota has gone far beyond the Prius in its hybrid offerings, adding several models to the lots of Cleveland Ohio Toyotaand other Toyota dealers across the country. The Toyota Highlander andCamry are other models that are available in hybrid form. In addition,the automaker’s luxury Lexus brand has also adopted hybrid models andword also came recently that a Lexus version of the Prius is in theworks.The development of a hybrid racing vehicle will helpchange the perception of hybrid cars. Some may think that hybrid areonly slow, lethargic vehicles that are unexciting to drive. However,with Lexus now providing several hybrid models, and with a racing carin the works, Toyota is hoping to take its reputation further as theleader in hybrid technology.Le Mans is the ultimate endurancerace, spanning 24 straights hours. Toyota’s intention to bring a hybridcar into the grueling race will certainly help to change perceptionsabout the green technology, and will allow Toyota to further show off the reliability and durability of their hybrid system.