The Swedish car maker Saab is reportedly planning to expand their line up in the next coming years. This is why they are launching another model; an all-wheel-drive system they say can set a huge competition against their rivals' line up of luxury brands.
General Motors may have been experiencing major financial concerns but their Swedish luxury brand is becoming better than ever. The success of Saab is all accounted to Steve Shannon, who has been doing a lot of efforts for the Saab operations in the US as well as in the other car market for the last six months.
Although Saab has been into a lot of challenges, the Swedish brand managed to overcome all these. Both European and Asian brands are currently dominating the auto market with the likes of BMW and Lexus -- regarded as small vehicles, but Saab has remained strong in the market for years. With the present demand on small cars, Saab has also embraced the idea of building a small CUV for the market.
According to Shannon, "It's not easy, when you're a company that makes 9 million cars a year to figure out how to steward a company that makes 130,000." He added, "We're getting better at it."
Currently in the market is Saab's major update of 9-3 -- currently the cheapest and the smallest model coming out this 2008. The new car follows the same finishing done on the 9-5 line which has been made bigger and fresher after not having any revision for far too long.
The new car will also undergo several tests in order to secure its safety. Saab will launch the first crossover vehicle which has been dubbed to its 9-4X -- the name, however, needs to be decided first.
The new crossover is going to be made in the US but Saab. More car makers are doing crossover vehicles to supply the demands of the growing market. And other car makers are looking for more alternatives on the present SUV, Saab for its part, is doing the simplest approach.
Shannon commented saying, "We will not make the mistake of some other manufacturers trying to make a 'tweener,' somewhere between a car and a truck. We will not take any risks with this."
The soon to be launched Saab will come equipped with the new all-wheel-drive system, Dubbed Cross-Wheel Drive as well as the XWD. The company did not mention anything about Saab distributor caps but the new crossover will be released next year together with 9-3 line.
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Evander Klum is a Business Administration graduate who hails from Alabama. He enjoys extreme sports and he is also a car racing fanatic. At present, he works as a marketing manager at an advertising agency in Cleveland.
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