About Writer Mark Satterfield is the author of the Gentle Rain Marketing System: How to Generate a Consistent Flow of New Clients. Quickly & Easily. With No Cold Calling. Find out more:http://www.gentlerainmarketing.com/product_bootcamp.html
What Influences Your Prosepects Decision To Buy? "One of the concerns I had about calling on key decision-makers was determining what I was going to say. My experience had been selling much lower in the organization and I considered myself pretty effective at the standard features and benefits presentation. I knew that this wasn't going to be en... Similar Editorial : Whose Decision by Wayne and Tamara. | Source : Selling Resources
Selling With Stories Let me tell you a quick story. Perhaps you will find it relevant.In the early 1990s Fortune magazine decided to do an article on selling. The question they set out to answer was: Why were some people so good at selling while others so blatantly bad? To find out th... Similar Editorial : Bob Hope Stories by Stephen Schochet. | Source : Selling Resources
How To Maximize The Business Potential Of Your Next Speech How can you maximize the business potential of giving a speech? Rainmakers don't simply rely on someone in the audience happening to call them. By the same token we don't want to waste a lot of time with people who are unlikely to ever purchase our services and just happen to be at the meeting for... Similar Editorial : After the Speech by Stephen D. Boyd. | Source : Selling Resources
How To Write A Marketing Letter In my last article I gave you a template for hooking the reader?s attention. It?s important to reiterate that the purpose of the first sentence is simply to get the reader to read the second sentence. Not surprisingly, the purpose of the second sentence is to get the reader to read the s... Similar Editorial : Write a Letter by Leslie Laskin-Reese. | Source : Effective Marketing
Using Positive Persistence As A Selling Tool You've probably heard the story that it took Thomas Edison 1,000 tires before he invented the light bulb. But did you know that, 12 publishers rejected J.K Rowling's first Harry Potter book before an obscure publishing house finally picked it up? That Decca Records turned down the Beatles?That Walt Disney was fired by a boss who said that he "lacked imagination"? That Michael Jordan was cut from...... Similar Editorial : Persistence is Tops by Dan J. Fry. | Source : Increase Retail Sales
