About Writer Avery Manko is the owner of The Manko Company, a marketing firm in West Chester, PA. His firm develops and implements marketing programs for small and medium sized businesses. Contact him at 610-725-9844 or avery@mankocompany.com. For more about The Manko Company, go to www.mankocompany.com.
Doing Client Surveys The good news is that advertising works. I've witnessed real, measurable results making me a big believer in advertising. The bad news is that it's the most expensive way to grow your business - you are literally buying new customers. Don't get me wrong, adding new clients to your customer base i... Similar Editorial : Client Referral Magnet by mybluedog. | Source : Web Marketing Strategy
On Branding Situation: Your window of advantage over your competitors closes more quickly than ever and price vs. price competition is really heating up. What can you do about it? Brand. If you think branding is just for large companies, think again - you may be overlooking the most important component of a suc... Similar Editorial : Performance Branding by Kraig Johanssen. | Source : Concepts of Marketing
Secrets Of Successful Yellow Pages Advertising Year after year the yellow pages are full of ineffective ads. Follow these sure-fire tips to better your response and get more for your advertising investment.1. The size of your ad depends on 3 factors: your budget, your competition and your current staffing situation. If other advertis... Similar Editorial : Secrets of Successful Self by judyweigle. | Source : Creative Advertising
