As a job search coach, it concerns me that so many people will be out there, clinging to corporate outplacement services and to bad advice from well-meaning friends and family as a way to conduct their job search. Anxiety levels will be high, and expectations will be false.
When it comes to a job search, I have two areas that I focus on with my clients, above and beyond the quality of their resume: proper expectations and key target market. The reason I focus in on these areas so much is because they are often the two areas that trip up most job seekers and cause them to waste a lot of time, money, and frustration when it comes to their job search.
And when you add in people's high desperation levels, it is only going to be worse.
Case in point: I spoke with a woman the other day who is a Ph.D. and has a diverse background in leadership development and change management. She is frustrated. She is mad. And she wants to spend a lot of time blaming someone, something, everyone. She wants one resume to cover 3 different fields, and she is angry that resume writers keep advising her against that. She wants some recruiter friend to tell her that everything she has ever done is fantastic, but of course the recruiter friend can only help guide her into a very specific job that the recruiter is recruiting for. And of course she doesn't want and doesn't fit that job. So she thinks, once again, that the resume just doesn't “capture” her. She believes that with her background and expertise, she should be suitable for almost anything she wants to do, and she thinks that she shouldn't have to spend more than 45 days looking for a job.
It's going to be a very rude awakening for some job seekers out there. The truth is none of these things that my Ph.D. friend is expecting have been true for a very long time, if ever. I'm not sure where some of these expectations come from, but they are very misguided. Add to these false expectations a tough economy and job market and you have a recipe for disaster!
Yes, 2009 is definitely going to be the year of the job search, whether we like it or not. My hope is that out of the doom and gloom some positive things will arise.
First and foremost, I am hoping that many professionals will awaken to the idea that a job search is about much more than having a nice resume and talking to a couple recruiters. I'm hoping that they will begin to really look at how to conduct an effective search in a competitive market and will invest wisely in services to accomplish that goal.
But even more than that, I hope they will establish proper expectations in light of the economy and the nature of the marketplace today. Granted, it is a tough thing to do, but not impossible if you prepare. The problem is that most of us only look inward when it comes to a job search; we spend too much time looking at ourselves and not enough looking at the industry we are targeting. Therefore, we fail to prepare the way we need to. And then when things don't work out the way we expect them to, we start blaming everything and everyone.
So if a job search is in your near future, don't hide in a corner and wait until it comes. Make it your resolution this New Year's to get yourself armed with wise counsel.
2009 Is The Year Of
If you want to make money online, you have so many optionsthat it may be overwhelming; so much so that you end up doing nothing. Some of the options that youhave to make money on the internet include website arbitrage, EBay marketing,blogging, Adsense and/or affiliate marketing. This article explores theopportunity to make money with affiliate marketing.
As noted in Wikipedia, ?Affiliate marketing is anInternet-based marketing practice in which a business rewards one or moreaffiliates for each visitor or customer brought about by the affiliate'smarketing efforts.? An affiliate is simply a person who has signed up with asupplier of a product (usually for free) and who promotes the product with theexpectation of earning a commission when the product sells as a result of theaffiliate's efforts.
Affiliate marketing overlaps with other Internet marketingmethods to some degree, because affiliates often use regular advertisingmethods. Those methods include organic search engine optimization, paid searchengine marketing, e-mail marketing, and in some sense display advertising, andmore recently, blogging. On the other hand, affiliates sometimes use lessorthodox techniques, such as publishing reviews of products or services offeredby a partner.
Setting up an affiliate accountand a website or blog to promote the product is not complicated, particularlyif you have a little experience with computers. (If you don't have anyexperience, then don't worry, there are plenty of people and products that willhelp you learn for free.)
How do you promote and monetizean affiliate site? Never let it be said that market research is not thedefining moment of any project you do online. It's the only aspect of yourbusiness that can literally make or break your success...all other aspects canbe improved or refined. If you get the research aspect wrong, you're dust.
In the old days, getting trafficto your site and monetizing the site (getting people to buy the affiliateproducts shown on your site) was pretty basic ? pay-per-click advertising, spamemail campaigns, article marketing and the like. Today it's a lot different,more interesting, more complicated and more profitable. There are nowtechniques and websites that people are using successfully that just a fewmonths ago didn't even exist. As a successful internet marketer, I have begun usingthese new approaches to marketing with great success.
So how do you put it alltogether? How do you know where the affiliate products are? How do you set upyour site(s)? How do you do market research? How do you get traffic to yoursite? The information is out there and you can find it all by simplyresearching the web, visiting marketing forums and such. This is not a bad ideaif you have the time to devote to your business and you can piece it alltogether.
You can also get all of theinformation you need by purchasing an affiliate information program. There area variety of programs available and you needn't pay a lot for one. As withanything you purchase online though, try to read reviews and testimonials andfind one with a money back guarantee so you're protected.
One of the most recent andrespected plans is known as ?Affiliate Payload.? To read a complete, free andunbiased review of Affiliate Payload, click the link below.
Both Stephen Van Vreede & Tom are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.
Stephen Van Vreede has sinced written about articles on various topics from Get Ex Back, Careers and Job Hunting and Cover Letter. My company is called No Stone Unturned, and I am an MBA and certified professional résumé writer (CPRW). I have been a career consultant since 2002 with an additional 8 years of corporate hiring experience. You can check out my website that offers tools s. Stephen Van Vreede's top article generates over 165000 views. Bookmark Stephen Van Vreede to your Favourites.
Tom has sinced written about articles on various topics from Education, Financial Planning and Types of Cancer. To learn much more about all types of credit cards, visitGet Credit Card Help Now where you will find this and much more including. Tom's top article generates over 6600 views. Bookmark Tom to your Favourites.
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