Have you been to the store lately? You've probably noticed that on a clothing label, right next to the word "small," you'll see "chico." Your medication may encourage you to "agite bien" as well as "shake well." Why this sudden emphasis on the importance of learning Spanish? Simple Hispanics are the fastest growing "minority" in the United States, and most Hispanic Americans speak at least some Spanish at home because that's the language with which they're most comfortable.
But what does this mean to you? If you're not Hispanic yourself, and your town doesn't have a large Hispanic population, why learn Spanish? Because your ability to speak a language native to so many millions of people in the United States translates to greater job opportunities for you. Some American companies may require you to speak and understand Spanish; but even if yours does not, your ability to speak Spanish may earn you higher pay because you are more versatile. It will be easy for you to apply for a job where you only need to speak English, however when you are able to communicate effectively in Spanish too, you can easily apply for a job where Spanish are required for that position. The importance of learning Spanish, in many cases, equals your ability to be a team player in today's economy.
The American economy is also becoming more global and the need to do business in languages like Spanish cannot be underestimated. Twenty years ago, the average Mom-and-Pop shoe store was only likely to sell shoes to people within its own community. Today that same store probably has a website, possibly an online catalog, and a toll-free number for phone orders. The customer service representative who answers that telephone needs to be comfortable speaking to a much more diverse customer base than would have been required a few decades ago. In short, that person needs to speak Spanish and the importance of learning Spanish has never been greater.
"But I don't have time to go back to school to learn Spanish!" you may be thinking. There's no reason you have to. There are many wonderful programs you can download to your computer or access via CD or DVD. Audio-based Spanish learning programs are the best, which combines the type of dialogues you may remember from your school days that include effective computer-based games that teach grammar, build vocabulary, and are just plain fun to learn with. But whatever program you choose, make sure that it's delivered in some kind of audio (versus written) format. You will find it very helpful learning to pronounce Spanish words correctly if you can hear how native Spanish speakers pronounce their words. The importance of learning Spanish is moot if Spanish speakers can't understand you.
It would be misleading to tell you that learning a new language requires no effort at all. No reputable learning system would make that claim! But never before in history has the importance of learning Spanish been greater, and with today's technology, it's not the arduous chore it used to be. So give it a try. You will receive a lot of benefits learning to speak and understand Spanish and your job and bank balance will show the results in time!
Benefits Of Learning Spanish
There is no doubt that Americans are capable of becoming proficient in other languages; but as any extended stay may reveal, there are many reasons why a large extent Americans' near indifference to foreign language skill is understandable. English is the world's second language, and it is possible to get by almost anywhere with English. It is hard to think of a place on earth anymore where American fast food isn't available, American movies and television programs don't dominate, and where people who've lived or studied in the U.S. can't be found. In a three-thousand mile journey that would take most Europeans through literally dozens of different language-speaking areas, populated by people who don't speak the traveler's own language, an American will experience only almost imperceptible differences in the American dialect of English. Americans simply don't have the obvious need, and the motivation that flows from awareness of that need, to learn other languages. To complicate the issue, the United States has been able to not only survive but prosper with the top levels of institutions; public and private, staffed almost entirely by monolingual English speakers with no significant overseas experience. Despite constant hyping of the "global market"; the role the U.S. has adopted as peacekeeper involved in literally dozens of countries; the incredible growth of "maquiladoras" on the Mexican border and other overseas involvement of U.S. business; native-born Americans by and large remain monolingual English speakers. The adverse effects of this are diffuse, and easy to ignore for most people. Our incredible foreign trade deficit may have cost thousands of jobs, but the realization that either competition or cooperation with people we haven't taken the trouble to understand may be a big part of the problem apparently hasn't yet sunk in. The nation-wide debate over what to do about the education problems of our burgeoning, largely Spanish-speaking, immigrant population is a case in point--a drama played out before an audience with no idea of foreign (or second) language learning, by actors who are motivated largely by political motives. Detailing the present and future problems of continued resistance to foreign language learning is too complex for serious discussion here, but thinking people know that these problems are real and growing. Starting with "Sputnik" startling Americans out of their complacency about world-wide scientific leadership, millions upon millions of dollars, both public and private, have been spent on "foreign language education". The results have been a proliferation of theories, methods and systems; an equal proliferation of purveyors of theories, methods and systems--and no perceptible change in language proficiency in the American population at large. Over the past four decades, there has been a bright spot in an otherwise dismal picture. The U.S. Foreign Service overcame the indifference of Americans to learning foreign languages by making demonstrated foreign language competence a condition for continued employment. The crucial factor, though, was using some of the millions made available by the post-Sputnik reaction to engage the world's greatest language experts to design a series of complete, structured courses to make it possible for previously mono-lingual Americans to become the polyglots who today make up the Foreign Service. It is ironic that the Foreign Service (which means diplomatic and consular) of the most linguistically disadvantaged country in the developed world should be generally acknowledged as the most linguistically competent.
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