If you're a hotelier or the owner of a bed and breakfast, you undoubtedly want your guests to feel warm and welcome. As you already know, the small touches can leave a lasting impression on your guests. What you may not know is that art - particularly contemporary fine art - can play a significant role in conveying your desired message to your patrons.
As an independent hotelier or B&B owner, you've probably given much thought to the facade of your establishment, the layout of the lobby, and even the uniforms that your staff wear. You may not have considered the ways in which art can help reinforce your "brand" - what your guests come to associate with your establishment.
Original watercolors, for example, can reinforce feelings of relaxation and rejuvenation among guests who stay in properties located in vacation destinations. The tropical watercolor of a parrot in colorful plumage or a flowering peach hibiscus will bring smiles to the faces of your guests. For the historical establishment, acrylic paintings depicting local history will reinforce the feeling that your hotel or B&B is associated with a particular location or place in time.
Original contemporary fine art is out of reach for many small- and medium-sized establishments, but that doesn't mean that art can't play a role in maintaining the ambience of your hotel. Reproductions are an affordable solution to fine art, and can be incorporated into virtually every public space and private room in a hotel. Giclee prints, for example, can be printed on high quality paper stock, on canvas, or on exquisite silk. The digital ink-jet process uses up to a dozen fade-resistant inks to bring depth and life to a fine art reproduction.
Likewise, lithographs can be reproduced on quality paper, or can even be printed digitally on Baltic birch plywood or aluminum. For the artist, lithographs allow his or her work to be reproduced faithfully, without a "middleman," so to speak. Serigraphy is another option for those in the hospitality industry to avail themselves of fine art at affordable prices. Formerly known as silkscreening, serigraphy is an extremely versatile method of making multiple copies of an artist's work. The inks used in serigraphy will adhere to a variety of surfaces, and so can be used on textiles, woods, paper, and glass.
Whatever the ambiance of your hotel or B&B, contemporary fine art and fine art reproductions can enhance the impression you're trying to convey to your guests - at a price that's affordable.
Contemporary Fine Art Gallery
Contemporary fine art is being used in businesses, restaurants, hotels, and other hospitality services around the world. It's decorative and comes in many styles to fit in with any type of decor. Hotel interior decorators have especially grown fond of this type of art because it blends so well with a variety of vacation spots and hotel themes - the beach, mountains, and everywhere in between! Here are some great tips on how you can improve the look and feel of your hotel guest rooms and hotel lobby decor with unique contemporary fine art.
Welcoming Hotel Guests with Dazzling Lobby Decor
When your guests arrive, they want to receive a nice "welcome" to your hotel. One way you can welcome them is to hang several pieces of artwork in the hotel lobby. These can be scattered throughout with one painting per wall (two on a very long wall), and one painting on the wall behind the hotel clerk's counter.
Contemporary fine art in the lobby will give your guests a warm feeling before they even get to their room. It also gives them something interesting to observe if there's a long wait! You can also go a step further with the lobby decor and add plants, comfortable chairs, floor rugs, and a small decorative table with a lamp, depending on the size of the lobby. Coordinate all furniture and plant containers to blend with the colors of the paintings and/or their frames. The lobby is a hotel's "first impression" so you want it to look its best!
Decorating Hotel Guest Rooms
Contemporary fine art comes in many shapes and styles. Watercolor paintings, silk, and acrylic are especially popular in hotels. These come in many themes, from children's furniture to plants, from birds to silk scarves. There's something for every style and taste. If you're having a difficult time choosing a theme for the paintings in your guest rooms, consider a few things about your hotel. Where is it located? Why do people come to your hotel or to the area where it is located? What types of guests generally stay in your hotel?
Your hotel might be located in a tropical setting with palm trees, sandy beaches, and many fine hotels and restaurants. If so, choose a tropical theme if possible. For example, there are beautiful contemporary fine art themes of tropical birds or tropical plants. These will blend well with the theme of the vacation, and will make the stay more enjoyable for your guests.
Another example: Let's say your hotel is located in the heart of a busy city and you cater to many business people who stay during business trips. You might choose a more subtle but relaxing theme such as pastel-colored spring flowers.
Other types of settings include winter ski resorts, mountains or foothills, interstate locations near a vacation spot or for travelers. Choose a contemporary fine art theme that will make the guest room more enjoyable for your target customers.
Hotel Restaurant Decor
If the hotel has a restaurant, you can also use watercolors, acrylic paintings and other fine artwork to decorate the walls of the restaurant. Try to keep the art decor theme consistent throughout the restaurant, hotel lobby, and guest rooms. Guests will know what to expect everywhere they during their stay.
Use these tips to brighten up your hotel decor. Using contemporary fine art along with other decor items will give your hotel a unique look of its own. Guests will want to return again and again!
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