Well here we are again and can you believe it's already May next week! Where is that time going? We'll be half way through the year before we know it and isn't it rushing past? Have you achieved your goals so far this year or is it all just zooming past in a blur and without anything significant being achieved?
One subject that comes up repeatedly with my clients is that of time ' or rather the lack of it. Finding the time to spend developing your business whether you are pre-launch and at the preparation/research stage; or you're up and running and fitting it around your children, a full time job or life in general, can be tricky.
Working from home isn't easy. There's no boss to keep you on the straight and narrow and there are so many distractions calling out for your attention ' 'I'll just load the washing machine', 'the lawn needs mowing'. Finding the time your business needs and then actually keeping it can be an uphill struggle.
GOOD NEWS! I'm going to give you a strategy that really works. I have made use of this strategy many times and it always ensures that I spend the time necessary on my current project and at the same time still maintain that essential healthy work/life balance.
The first thing to do is to decide how many hours each week you want to spend developing your business. Sounds logical doesn't it? But so many of us fall into the trap of working on it as and when we can fit it in, or when we're in the right mood. That will get you absolutely nowhere and fast!
It is absolutely essential that you first fix the number of hours you want to work on developing your business and then work backwards from there to see how you can fit those hours in!
The number of hours you plump for will vary according to the stage your business is at right now. What does your business really need right now that you can afford to give? If it's pre-launch and you are researching, studying and preparing you may decide that 2, 5 or 10 hours a week is just right. If you're up and running then maybe it's 20, 25 or 30 hours a week.
Always bear in mind that it is essential to maintain a healthy work/life balance. After all what on Earth is the point of running your own business if you're going to work yourself into the ground doing it? So no answers of 60 hours please! When your business is fully fledged what is your goal for the number of hours you want to be working on it? Start as you mean to go on.
My aim is to work 25 hours per week on my business. Quite tricky at the moment with my youngest child at the age of 1, but it can be done. And yes I can do it and still maintain a great work/life balance.
Now get a piece of paper and turn it sideways into landscape orientation. Write the 7 days of the week across the top and divide the page into columns, one column for each day. We are going to plan each day hour by hour, so you will position each entry within any given day according to its time (so if you do something at 1.00 til 2.00 on any given day write it about half way down the column).
To start your Time Plan first write down at the top of the page the number of hours you have decided to spend on developing and working on your business and put a big circle around it.
Next within each day write down any regular weekly events which are immovable. These will include things like doing the school run; being at work if you are developing your business around a full time job; regular commitments required by your business (running a course; coaching a client).
Now decide where you are going to place every other event which has to occur at some point every week and add them in. These could be doing the housework or shopping ' anything that is not time spent on your business. Block out the rough amount of time these events take up.
Now block out some extra time to allow for things which don't come up every week but which do need to be done every now and then ' a contingency time if you like where you can fit in mowing the lawn if it needs it.
Next you need to make sure you block out the right amount of time for you and your family. Remember that work/life balance!
When you've thought of everything that you have to spend time on each week, look at your plan so far. Ask yourself:
* Where can I realistically fit in the hours I want to work on my business?
* What could I do to fit them in?
* What else could I do?
Once again always ensure that you keep a healthy work/life balance! If you cannot do this without exhausting yourself then re-visit some things on your plan:
* Do all these things really have to be done every week?
* Is there anything I could drop or do fortnightly?
* Are the number of hours I've chosen to work on my business necessary and are they realistic at this time?
Once you have completed your time plan, pin it up where you will see it every day ' AND STICK TO IT. Ok if it's not working then by all means re-visit it and make some changes, but if it does work then NO EXCUSES!
There is one last thing that is absolutely vital! When you are in one of your allocated work times ' YOU ARE AT WORK. Treat that time as sacrosanct. Behave as though you are employed and the boss is looking. Make sure you will not be disturbed by anything or anyone unrelated to your business. Do not be tempted to think 'I'll just empty the washing machine' or 'That lawn really does need mowing'. Everything is accounted for and has its own place in the Time Plan. YOU ARE AT WORK.
When you follow these guidelines it's amazing how much you can suddenly get done; it's amazing how your motivation to work on your business (even those things you've procrastinating over) suddenly shoots through the roof; it's amazing how much you move forward!
How To Run Small Business
Open source software is usually as good as the commercial versions. Here is a list of commercial products and their open source alternatives (with descriptions) that you can use to run your small business – best of all these open source software titles are FREE!
- GENERAL OFFICE SOFTWARE (SPREADSHEET, WORD PROCESSING, PRESENTATIONS, ETC…)
Commercial Product: Microsoft Office
Open Source Alternative: OpenOffice
OpenOffice has all the features you need to run you small business. The entire office suite is here, everything that Microsoft Word can do “Writer” can do for FREE. Need to keep track of information and perform sales/expense calculations in a spreadsheet, “Calc” can do it. Giving a presentation to potential customers on a projector? “Impress” can give you all the functionality you need in on-screen presentation software. There are more applications in suite so I recommend you download and install OpenOffice for free and compare the features before you go out and purchase Microsoft Office 2007 for $679.99. OpenOffice can be used on Apple and PCs.
- ZIPPING FILES
Commercial Product: WinZip
Open Source Alternative: 7-zip
For years I dealt with the “WinZip is NOT free software” message and waited for 150 days to count out before zipping my folders/files, now I don't have to. If you (like most people) downloaded WinZip and did not buy it – don't worry you don't need to. Download 7-zip for free and get all the nice features of WinZip for free. I really like how it adds a new right-click menu entry for zipping files (just like WinZip).
- MIND MAPPING
Commercial Product: Mindjet MindManager
Open Source Alternative: FreeMind
The people that develop mind mapping software are amazing. The concept of being able to layout my ideas in a structured way, really helped me visualize certain aspects of my business that were complex and sometimes confusing. However when by trial of MindManager ran out, I had a problem – I didn't want to spend $349 to get my ideas out of my head. Along came FreeMind.
FreeMind can do everything most people need when it comes to structuring your ideas, and as always - it is free. FreeMind can be used on Apple and PCs.
- CREATING A PDF
Commercial Product: Adobe Acrobat/Adobe Distiller
Open Source Alternative: PDFCreator
PDFs are a great way to get people to see your documents as you intended. The problem is making them. While the Adobe Acrobat can do this, the $449 price tag makes it very unsttractive. Let me introduce PDFCreator.
PDFCreator basically adds a printer (that you can give a custom name) to your available printer list. When you are ready to convert any document to a PDF, use File > Print like you normally would, now choose your PDF printer from the list, hit Print (then save) and your done. It works great.
- CHECKING EMAIL
Commercial Product: Microsoft Outlook
Open Source Alternative: Mozilla Thunderbird
Nothing is as exciting as getting your own email address. Freeing yourself from the “@aol.com” stigma is a great thing. Now you have the problem of “How do I check my new email address if I don't have AOL?” You have two options, buy Microsoft Outlook for $109.99 or download Mozilla Thunderbird for free. If you just need to be able to check your email, Mozilla Thunderbird is a great choice.
- CALLING PEOPLE THROUGH THE INTERNET (VOIP)
Commercial Product: Vonage
Open Source Alternative: Skype
Here is a funny story. I was using Vonage for about a year (paying $24.99 per month) when I heard about a new Skype deal ($29.95 for unlimited calling per YEAR) I was interested and wanted to cancel my Vonage account. I called Vonage support (because you can't cancel your account online) and told them I wanted to cancel my Vonage account, of course they ask you why you want to leave. Not one to lie, I told the nice customer service rep that I was gong to switch to Skype, she asked why - bad idea. I told her about the $29.95 for unlimited calling per YEAR which is a yearly savings of $250 for my business, she said “However sir, are you aware that you have to talk through your computer's microphone?” I said “No, that isn't true, there are regular cordless phones that are compatible with Skype, so I can be anywhere in my office”. She was silent for a second. The she said “Did you know that with Vonage you can take your number with you to different locations, like if you move offices or between the office and home?” I replied “Yes, Skype can do that easier than Vonage”. She finally canceled my account.
You kind of get the idea of Skype VS. Vonage from my story, but here is something really cool – Belkin (and a few other manufacturers) have created Skype handsets that DO NOT need to be connected to a computer to use Skype. These devices connect through any open wireless network and make calls through Skype. This means that if you had one of these devices and the unlimited Skype account, you would have an unlimited use cell phone! Vonage can't do that! Skype can be used on Apple and PCs.
As you can see from above, you can have some really great business software without having to pay the high price for commercial software. Don't get me wrong, I think Microsoft and other big companies make great software titles, but if I can get a very similar version for FREE and save my business money (which means more money in MY pocket) - sorry Microsoft I am going with the open source versions.
If you need help finding and downloading any of the above open source titles, just contact me and I'll help you out. Enjoy!
Both Emma Wortt & Ian Anderson are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.
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