1) More and more people are getting into hosting business everyday. All of them are looking for big revenues, but only a small fraction of them succeed in reality. What do you need to outstand other companies?



2) The tips for Internet marketing in hosting will be beneficial for those medium or small hosting companies who can't afford to pay an arm and a leg to the online marketing consultants and are willing to advertise their site online on their own.

The internet marketing strategy is really simple; you don't have to reinvent the wheel. Its components are as follows:

3)

1) a professional site speaking to the visitor;

1) properly positioned hosting service or services that you're offering;

2) search engine optimization and email marketing;

4) We'll start with the analysis of your web site. Everybody knows your site should be professional, but don't make it too stuffed with flash movies, because they don't sell your service, theses are your words that sell. Don't pack your site with hype; clearly and precisely outline the hosting service you're selling.

5) One more marketing trick is to get a visitor interested if not the hosting services themselves, than in the additional services like VPN, Proxy, domain registration services. Once he/she has signed up with you, it will be easier to offer the main service you are selling, hosting.

6) Don't forget about seo optimization of your site, improving your search engine position will definitely bring you increase in natural targeted traffic to your site. Optimize different pages for different keywords; it's especially suitable if you are offering some specific type of hosting, like blog hosting or front page hosting. Post newsgroups, reciprocal links, blogging, post ads to free advertising websites, freehost directories, social networking can be used to generate traffic to your website.

7) What can you do outside of your site?

Email marketing strategy is very effective if you have your potential clients? permission to get email from you. One of the ways to do it is to offer additional services, as pointed that out above.

You can send press releases and newsletters to all the interested newspapers and publications, as well as your clients to keep them updated with new services you introduce.

8) One of the cheapest way to get maximum exposure for your site and your services is active forum membership on hosting and programming forums, (it's also good idea to make such a forum for your own users), you can win your potential clients trust by valuable recommendations, and the idea that your host or his support is hanging out on the forum really makes you feel more secure. There you can use your forum signature as a wonderful opportunity to generate more targeted traffic to your website, and on condition your site is professional enough not to put visitors off, you'll get more clients through it.

9) Don't forget to write article for directory submission not to miss the opportunity to improve your serp position, though here we should admit you need lots of patience, it will start working on you slowly but steadily.

10) Affiliate programs have been mostly forced out by reseller hosting programs, but if you don't offer reselling packages, affiliate may work well for you. Don't forget about clients in your locality, contact local businesses and offer their services to them. Take a single chance to advertise your site, and your efforts will turn your hosting company into prosperous business.