Here are a few tips on how to unleash a successful campaign.

The first way is by authoring articles and submitting them to online article directories. An effective way of acquiring links with free publicity. The articles should be interesting and related to your websites niche. Submit them with a link back to your website in the resource box.

Your articles can serve as a pre-sell to targeted visitors. Well written and informative articles can generate a good amount of traffic to your website that is targeted to the content or product you provide.

To make your marketing more effective you should target you traffic. Focus your information on the niche content supplied by your website. You need a campaign to capture the interest of your niche market. Make them want to visit. Join a related blog or forum on the topic.

Social book marking is your chance to make it big and get your website seen by millions. Write an article that is hot with a unique spin on a current topic or make a video that captures people's attention. Post the content on your website and submit it to Digg. You will know if it was good based on how many people Digg your content. If it makes it to the front page it could be seen by millions and drive that traffic to your website to view the content.

These viral techniques can help bring targeted traffic to your website and increase your backlinks at the same time. All it takes is a little time and creativity.