Perhaps the best way to increase sales via the internet at this moment is article marketing. Article directories have proliferated online, and number in the thousands. There wouldn't be so many directories out there if there wasn't money in article marketing; you should not neglect this way of making money over the internet.



Article writing is the most popular way of providing information to people and at the same time pitch a product. Simply stated, if you want exposure of any kind on the Internet, then writing articles and submitting them to solid article directories will put you in the driver's seat.

Many people jump on board when it comes to Internet marketing, including large online businesses, affiliate marketers or network marketers. These people are utilizing articles to get people to come to their websites. In fact, this isn't a difficult process if you understand it. If you have a product or service, or if you want to market one, simply write articles about it. Your articles need to be informative, and that information must be relevant to your market. For example, if you market dog food, write some articles about how substandard and nutritionally poor national brand dog foods are, and why this is a problem. When you write your articles, give specific and compelling information, then provide a solution via the food you sell; in this way, consumers will be much more likely to go to your website and buy your product, thus providing a healthy diet for their pets.

Once your articles are written, there are many article directories that you can join and submit them for indexing. From here, Google, Yahoo and other search engines will index the article directory site. When this happens, your articles are now a part of this site and get indexed into the search engines. When someone is looking for information about healthy dog food, they will see your article, "A Healthy Dog, Is A Happy Pet!" The search engine visitor now clicks on your link to read your article. Within every article, you have provided your link at the bottom of it for your natural healthy dog food. The reader clicks on your link, goes to your pet supply website and not only buys some dog food, but also purchases some dog toys you are selling. Whew.. This is one way that businesses are using article marketing to make money on Internet sales.

Now, if you are submitting articles to the article directories, the object is to get your articles showing up high in the list of search results ? and this means on the first page of results. If you want your articles seen and read (and that link back to your website used), you're going to have to learn all about search engine optimization (or SEO for short). Don't worry, it's actually quite simple.

There is a lot of information available online on using keywords properly. Without the effective usage of these keywords, no one is going to see your articles, no matter how good they are. The key is to know what search engines look for in a web page. Focus your research on Google first, as they are the most popular search engine ? this information will serve you well in optimizing your articles. It is not nearly as complicated as many think. Using keywords correctly, making your articles relevant and well written are the keys to SEO.

Are you ready to begin writing articles to submit to your favorite article directory or several? This type of article writing is a bit different than those you might read in a magazine, for example. Internet articles should not be shorter than 500 words or longer than 1200 words, in general. In addition, you must make sure your content is relevant to what you want to sell. If you're marketing dog food, for example, make sure that's what you focus on, including the title. Don't also try to include discussion on cats' diets, for example. This will make it much less likely that your article is going to be found. Make your subject matter focused and relevant.

To make money on Internet article marketing is not difficult at all, but knowing your market and the product you are trying to sell will mean everything. This is where most people fail at article writing. If you know your product and your market inside and out, then you will be that expert article writer that everyone is reading.