1. When you manually submit an article you are limited to the number of articles that you can submit based on the amount of time available to you. Generally what happens is you pick a handful of your favorite ones and those are the only directories that you submit to. When you use an article submission service you can reach hundreds of directories in less time than you can reach doing it manually.

2. One thing to consider with your article marketing efforts is are you targeting search engines or are you writing for traffic. If you're writing for traffic, then the more article directories you submit to the more potential traffic you can receive.

Therefore, it only stands to reason that using an article submission service to get your article into hundreds of directories will give you more possibilities for traffic. You are not concerned about what a search engine thinks in regards to duplicate content penalties, because you are writing for traffic.

3. Article submission services are very easy to use. As a matter of fact, you can submit an article 1 time with them just as easy as you can go in manually submit to one directory. Anyone currently manually submitting articles can join and use a submission service.

4. Using an article submission service is very cost effective. There are different ways you can do this, but the service themselves usually allows you to pay on a monthly, quarterly, or yearly basis. Some of them even offer lifetime memberships, which is a good route to take if you find one that you are using on a consistent basis.

If you prefer to buy article submission software you can do that as well. For example one of the most popular software on the market today is Article Submitter Pro. They allow you to quickly submit your articles one at a time to hundreds of article directories.

To speed the process up, you can target the directories you want to submit based on the page rank of them. For example, you can target directories with a page rank of PR3 or higher, and submit to over a hundred of them in less than an hour. This way you are assured of getting your articles into the top article directories on the Internet today.

Regardless of how you do it in submitting articles via an article submission service or software is the most effective way to get your articles on the Internet today.