just prior to this workshop had grand ideas for an
ebook or other information product. The problem was
that many wanted to cover a topic that is perhaps
already over-covered. They wanted to teach people
how to earn money teaching people how to earn money.
By the time that this 3-day workshop was over, many
of the attendees had developed plans for niche
products which weren't in the internet marketing
arena. This occurred because the speakers at the
workshop had a natural knack for helping people to
identify unique knowledge and skills that they have
and which people are willing to pay for.
When you think about, you know more about some topic
than 98% of the people in the world. The problem is
that you may not appreciate/value that specialized
knowledge. Your challenge is to confirm that it's
something others want or need, and then package it
for them.
It is very important that you verify the need
before investing a lot of resources in creating
something nobody wants. If you see a void in the
market, you need to ask yourself, is this because
there's no demand. So do your research first.
By why NOT another internet marketing product?
Part of the problem for the market . The product is released
with a lot of fanfare, lots of people become
affiliates for the product, and soon the market is
near the saturation point.
Of course, it wouldn't reach the saturation point as
quickly if each affiliate targeted a different
audience. For details visit to :www.social-marketing-secret.com. However, what usually happens is that affiliates run promotions in the same places and
for the same audience... with disappointing results.
If your product has a low production cost and you
can generate a new one of these every few months, it's
not as bad. This type of product should be used
primarily for lead generation. However, it's still
a lot of work for a very low return. You need to
also have a good backend product in place :-)
So what kind of product should you generate then?
At the Internet Marketing How To Workshop, attendees
explored the possibilities of:
- Reports on better negotiation
- Information products on time tested sales techniques
- Pet fur coats from recycles furs
- Info products on breeding pets
- Cookbooks
- Software
- Speaking and consulting
- and a number of specialized services both inside
and outside the internet marketing arena
One of the speakers focuses on the self-storage and
recording industries. Why? Because there is a lot
of demand, and he dominates those industries.
To give you some extra brainstorming ideas, he also
have several hours of coaching on CD. These are MP3
files that we made the Monday following the workshop
mentioned above. Weather canceled a fishing trip
that we had planned, so we salvaged the day by
recording an information product and giving those
who helped make the recording reprint licenses to
them. For more info login to :www.website-convertion-secrets.com.This was one-on-one consulting with the