My name is Eliza Mc Namara and I'm here to tell you that blogging is the way!
Blogging was not created for Internet Marketers, it was created for journalists and the like. Writers, professional writers, amateur writers, niche writers... Blogging was not designed for internet traffic, but we figured out that the search engines love blogging, we've worked out how to leverage that and generate targeted traffic.
Google LOVES blog content, do you know why?
You need to understand why, you need to understand why it's so important....
It's a thing called SEO that stands for Search Engine Optimization.
Google has recently changed all the parameters of their mathematical algorithms. Basically whatever makes them think that a website is relevant,whatever makes it rank content and index it higher up on the search engine or not is going to be determined by some new changes.
Never forget that Google LOVES fresh content, Google also above and beyond that loves user generated content, this is all keyword rich content.
If you write your blogs the way you're supposed to you're going to be developing what we call keyword rich content, that's going to get you ranked higher.
Also remember not to get carried away writing a whole bunch of stuff that no one can understand because you put the same keyword in 100 times just for the sake of it without providing valuable content, that is not a blog.
If I was to do this ineffectively I would put out a blog containing any old content and just insert the words Lgn Revolution 40 times in between the words wherever I thought I could get away with it. However if I was to do it effectively, and I wanted Google to put me at their number one spot when someone types in Lgn Revolution I would look at all the other information out there on Lgn Revolution already and I would make my blog relevant to that. When you do that you end up needing that keyword anyway and you don't have to put it in for the sake of it!
There is a very important component that most of your competition is missing...
They'll either write a whole bunch of garbage with their keywords to get ranked and then when people get to their content it's garbage, their only focus is to get up on the search engines and drive the traffic but it's all for nowt because when people get to their pages they don't want anything to do with them.
So you can optimize your stuff with a whole load of keywords and google will like you for a couple of days but people will not care about what you're writing.
So we're going to combine the two, good direct response marketing copywriting, that means content that people are compelled to follow through on, and also the next thing that Google loves about blogs.
Google LOVES authoritative content, basically Google ranks sites that claim to be authorities in their Niche higher faster, and this means you get to piggyback on some other websites that Google already sees as authorities, they already have high relevant page rank, so if you put your content on these sites and submit them and tell the search engines that your stuff is ready and it's uploaded, especially if you ping it... Their spiders are going to come crawling, they're going to like it, and if your content is good you're going to have good content coming to you consistently.
The best thing about this is it's ALL FREE!
So take advantage of it and beat your competition:-)
If you have a great product or service your bank account will do the same thing:-)
We LOVE blogging!
Get into Blogging today and get some FREE traffic:-)