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Writing & Publishing Articles For The Internet Marketing
Terry Stanfield
A lot of people are beginning to see the importance of writing and publishing articles on the internet as part of their SEM marketing campaign. This is also a great way to improve the link popularity of your website as part of your SEO efforts, showcase your expertise and be seen as an expert in your field. A lot of us know more about our field and how our product or service can help people than anybody else. The question is where to start. This article designed as a starting point so that we can get some of our own ideas and solutions published.
There are several online services that can help publish your articles online. Google can deliver some good resources.
Some sites require that you register with them and provide a user name and password. I would you use the same user name and password with each site. Make a template using Notepad so that when you are ready to entering in your articles you will have everything in one place.
Use the following outline as a template. These tips come from having several articles rejected. That's no fun. Article Title: Make sure that you have your main keyword phrase in this title. Author Bio: Limit your bio to about 200 characters some allow more, but I think shorter is better. Add at least, one link to your website in the bio. Have the link pointing back to the page on your site where the article resides. In some article directories, they do not have a place for a box for your bio. In those cases, you can put your short bio at the end of your content. Keyword List: It is best to start with one or two keyword phrases. Make a list of two or three keyword phrases that you want your article to be found on. Make sure that those phrases are in the content of the article. The keyword phrases should be the theme of your article. Keep these terms in mind as you write, will keep you on track. Article Content: This is the content of your article. Do not include the title of the article in this box. The articles should be about 500 to 550 words. The minimum number of words, allow in the vast majority of the article distribution sites is 500. If you are new to writing, use the following outline: Introduction: First one or two sentences introduce the problem that you're going to solve by writing this article. The next sentence states the three areas that you're going to cover. Points of the article: Point1 Two or three sentences, Point2 Two or three sentences, Point3 Two or three sentences. Conclusion: Challenge reader to think about what are they are going to do now. Make some suggestions on what to do next. Invite them to look for upcoming articles on this topic or related topics. Finally: Edit your article for spelling and grammar. Create Meta tags so that you can have them when that page is added to your website. Add the content to your website and have it on your site for about a week before you publish the article.
Now that you have a starting point the next step is to sit down and start writing. Writing & publishing articles for the internet will only be beneficial after you do it!
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