The wildly popular site for online videos is YouTube. With Google's recent purchase of the company, it has added even more strength to the online phenomenon.

YouTube has a wide variety of users searching for videos on an assortment of subjects. In today's online market, internet marketers need to utilize good article content on their website as well as to have unique video content. This enhances the website and increases traffic to the site, and therefore sales.

Self produced videos are growing on the internet at an outstanding rate. However, there is still only a small fraction of Internet marketers that have tapped into this amazing resource. Google and other search engines have a variety of criteria that needs to be met to increase your page rank. Websites are ranked according to how long visitors spend on your site.

To ensure that your website has valuable content to your prospects, include an interesting video that complements your website. This will also help to solve the problem of prospects leaving your site quickly.

By including videos with quality content, your web site can have even more appeal. You can use the video to explain the benefits of the product or program that you are selling. This has been proven to drastically increase sales.

Many old, well established websites are going to have to give their web page's an overhaul by adding video content. Video linking will become a widely utilized tool in Internet marketing. YouTube has made it so simple to sign up for an account and upload videos to the site.

When you add videos to your capture page, you will increase the amount of time that a prospect views your site. This will also increase the amount of time prospects search around on your site. By increasing time spent, equals increased sales.

The push is on to create web pages that are a display of all that technology has to offer. Not only do you want your site to be attractive, but you want to attract customers to it as well. YouTube is a great way to attract and funnel traffic to your website. By providing unique content, prospects will feel propelled to visit your website to see what more you have to offer. Online marketing is all about attraction marketing. When you give your customers what they want, you fulfill your needs as well. Video marketing is the wave of the future for marketing your online business.