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What's the most powerful marketing technique on the Web?
Search Engine positioning? Perhaps But did
You know that some of the most successful web
Marketers don't bother much with the Search Engines?
They put most of their effort into another technique
That just as powerful and is much more under their
Control
They write E-book Articles.
There are tens of thousands of Ezines being
Published every month, with a collective audience
Of millions
And the editors of most of those Ezines are all
Looking for quality content for their newsletters
If you master this technique you can get your name
And your website URL in front of 100,000 or even a
Million readers
Right now there's a shortage of good E-book Articles.
So if you write well and you know how to do
Research on the Internet, there's a huge market
Waiting for you
But there are some tips for writing and publishing
E-book Articles Here they are:
(A) Writing Your E-book Articles:
(1) Pick a topic that you know something about
(However little) and then go to the Search Engines
And find as many websites as you can that deal with
That subject.
As well as collecting information for your article,
Make a note of any URLs that offer free resources
Dealing with the topic of your article
(2) Once you've done the basic research, write the
Title of your article in the middle of a blank page
And circle it. Then jot down your information in lines
That radiate out from your title, like the spokes of
A wheel this technique is called 'Mind Mapping' and
It's a very effective way of organizing your ideas.
(3) An increasing number of E-book Publishers will not
Accept articles that are promoting a product you sell.
So, keep your article free of affiliate links; avoid
Mentioning any products or services for which you
Receive a commission.
(4) At the end of your article, attach a 5- or 6-line
'Resource Box' that includes your website URL and/or
Your email address
(5) When you have finished your article, do NOT send
It off straight away Let it lie fallow for 2 or 3
Days and then come back and read it again. You'll be
Amazed at the improvements you can make. Those final
Improvements are what makes the difference between an
Article that gets published and one that doesn't
(B) Publishing Your E-book Articles:
(6) There are two ways of getting your articles
Published: 'Individual Submissions' and 'General
Distribution'
'General Distribution' will get your article in
Front of many more readers, per unit of effort
Expended, than 'Individual Submission', and I
Suggest you use this method before making
Individual Submissions
There are basically two kinds of 'General
Distribution': Announcement Lists and
Websites
(7) Once you've used these 'General Distribution'
Techniques, then submit your article to individual
Ezines
However, before making individual submissions,
Find out (a) if the E-book Publisher accepts article
Submissions (b) what the Publisher's guidelines
Are for article submissions
My free E-book Directory gives you this information,
'The Free Directory of Ezines':
I have also produced an ebook called 'Get Published!
The Directory of Ezines that accept Article Submissions'
And you can download it free
(8) Format your article to 65 characters per line and
Make sure it contains no spelling mistakes. With the
Availability of spell-checkers there's really no excuse
For spelling mistakes if your article does contain
Spelling mistakes, many Publishers will just discard
Your article
(9) Don't submit articles to the same E-book Publisher
More than once a month
(10) Address the E-book Publisher personally, and
Make sure that the message accompanying your article
Is very courteous - you're asking the Publisher to
Read your article and give you some of her valuable
Time and she probably gets dozens of article
Submissions a week
Every success to you!
Next Paragraph..
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