Internet

eg: UK or Brides UK or Classical Art or Buy Music or Spirituality
 
eg: UK or Brides UK or Classical Art or Buy Music or Spirituality
 
Business & Money
Technology
Women
Health
Education
Family
Travel
Cars
Entertainment
Featured Sites
SD Editorials
Online Guide and article directory site.
Foodeditorials.com
Over 15,000 recipes & editorials on food.
Lyricadvisor.com
Get 100,000 Lyric & Albums.

Video on An Overview Of Contextual Advertising In Internet Marketing

    View: 
Similar Videos
Videos on New Businesses To Start
Videos on New Discoveries And Inventions
Videos on New Form Of Government
Videos on New Gold And Silver
Videos on New Hire Press Release
Videos on New Home For Sale
Videos on New Life A G
Videos on New List Of Music
Videos on New Money Making Ideas
Videos on New Moon E Book
Videos on New Online Games For Girls
Videos on New Online Games To Play
Videos on New Online Multiplayer Games
Videos on New Online Pokemon Games
Videos on New Online Simulation Games
Videos on New Product Launch Marketing
Videos on New Product Launch Marketing Plan
Videos on New Product Launch Plan
Videos on New Product Launch Process
Videos on New Product Launch Strategies
 
Youtube
DirectCPV Pay Per View PPV Con...
Youtube
Internet Marketing Glossary | ...
An Overview Of Contextual Advertising In Internet Marketing
Dustin Cannon
Contextual advertising is an online marketing method that generates and displays advertisements based on the content of a web page or the keywords typed into a search engine text box. It has garnered a great deal of marketing attention lately since it is one of the most targeted forms of advertising possible. By limiting advertisements that are displayed only to those related to the web site topic or search engine query, this ensures that the advertisements that are displayed are likely to be of interest to the web surfer who is exposed to them.
Contextual advertising is a good option for both merchants and web masters. Merchants like it because they get a greater return on their marketing investment since the ad is only seen by people who are likely to be interested in their product and therefore more likely to actually make a purchase. Web masters enjoy this type of advertising because it allows them to earn income on each and every web site that they maintain. Many websites that contain contextual advertising are hobbyist web sites that were not created for commercial reasons. Hosting contextual ads allows the web master to recoup his or her expenses and perhaps even make a profit from the web site. It also allows web masters to migrate from subscription based sites to free web sites.
This type of advertising really reached the big time when internet heavyweight Google created its Google AdSense contextual marketing service. Google AdSense utilizes Google's highly advanced search engine technology to serve up advertisements that take into account not only the content of the web page but information such as the user's location. For example, a web browser from Germany might see advertisements in German touting German products, whereas an American user will see ads in English that are directed at an American public. In fact, Google's advertising program can even regionalize down to the city that the user is in. Never before has internet marketing been able to achieve this level of directness and consumer focus. It has achieved one of the erstwhile holy grails of online marketing--the ability to bring local offerings to the user and finally mesh local communities with the greater online universe.
Contextual advertising is one of the fastest growing online marketing methods. As consumers continue to do more and more of their shopping online we can expect more merchants to compete for their attention. This means that this advertising is likely to continue to gain strength as a major method of advertising. The targeted and direct nature make it a very popular choice with merchants who are looking to squeeze the most value out of their marketing dollars.
Next Paragraph..
A Guide to Business | Guide to Technology | Guide to Women | Guide to Health | Family Guide to | Travel & Vacations | Information on Cars

EditorialToday Internet has 4 sub sections. Such as Blogging, Affiliate Marketing, Work from Home and Online Marketing. With over 20,000 authors and writers, we are a well known online resource and editorial services site in United Kingdom, Canada & America . Here, we cover all the major topics from self help guide to A Guide to Business, Guide to Finance, Ideas for Marketing, Legal Guide, Lettre De Motivation, Guide to Insurance, Guide to Health, Guide to Medical, Military Service, Guide to Women, Pet Guide, Politics and Policy , Guide to Technology, The Travel Guide, Information on Cars, Entertainment Guide, Family Guide to, Hobbies and Interests, Quality Home Improvement, Arts & Humanities and many more.
About Editorial Today | Contact Us | Terms of Use | Submit an Article | Our Authors | Most Popular