As a retired CEO of IamNet, Inc., an ISP, I have recently come to see how SOHO business owners market over the Internet without doing any selling. You can provide or recommend automated tools for serious home business owners who want to become Internet Marketing savvy. The challenge is to know the best tools to use.

We need to discover the very latest and best in sophisticated web marketing tools. Centralizing mentoring from web service facilities will show inexperienced marketers how to development a profitable home Internet business using the best of such tools. In the process you will be doing yourself and every body a big favor.

All the past involved rigmarole of costly lead acquisition, traditional phoning, cataloging, party nights, closing and presenting often associated with network marketing are many aspects of the job. However, can you see that the traditional way of multi level marketing is becoming obsolete and the old model.

This new model offers programs researched and used by yourself to better guide and direct others. Your support and mentoring must be included as you share what you've gained. You can best do this by putting a step by step tutorial on your own web site. Direct others who you wish to help to your personal web site.

The reason for the growth of this mentoring and support model is due to the rapid development in portal marketing and the internet tools to do the job. These tools already exists. Find the ones you use and tell and teach others to use them. The new job is to direct interested parties to these support programs so they become DIY (Do It Yourself) marketers. You have to do more than simply duplicate...You have to lead.

These tools are being refined daily and developed by others who are driven by the profit motive. Their motive is to properly utilize the entire WWW for other to earn substantial income from home. We should not have to duplicate tools that are already available through such third parties. You should be leading and explaining how others can benefit as well.

In some networking opportunities expert sales people, who fall into the top one percent of successful home business owners are making the sales for the Internet marketer. They help you to automate the Internet sales process by doing the selling for you while you use the Internet tools to drive traffic to their web pages and internet seminars. The business opportunities web site is the actual selling tool, not you.

The web site that you develop is simply the tutorial for those needing help. Everyone promotes the business opportunities web site, never their own.

I apply an often used term, websmith, to those who know how to forge order out of the Internet chaos and to bring interested parties together and thus create ongoing wealth (6 figure+ incomes) for all concerned. So I expand the term beyond the idea that a websmith is someone who simply develops web sites. The websmiths prime purpose is to promote web site traffic.

Network marketing today is one of the fastest growing segments in the world economy, because your growth comes via growth in others. Some have called this viral marketing.

A viral marketer is one who spreads information from one to another Internet user with automated web marketing techniques such as SEO, free ebooks, newsletters, article publication, DIY lead acquisition, massive WWW advertising, pre-built web pages, web links/exchanges, VOIP conferencing, blogs, and Webinars. So as we each learn to use such tools we become Websmiths.

A Websmith is someone who arises each morning knowing exactly what his/her computer tasks will be each day. Once all the tools are in place and mentoring is completed each day brings little guess work and more progress towards prosperity for the websmith, because he/she is simply using the Internet to develop business.

The websmiths goal is to mentor others dedicated to supporting the team with this most vital part, the training system. Those wishing to prosper and become serious home marketers are Websmiths who train others for free. You see such a support and mentoring system is for everyone's benefit.

The next time someone ask you what you do for a living say, "I am a Websmith. I guide others to prosper using the Internet."