An inner circle is your highest level membership within your constituency or your following. This is your tribe, your flock, your "groupies." No matter what you call them, this is a small exclusive group of people. They pay the most because they get into your inner circle.
Inner circle training can include Teleseminars that are critiques. We did web critiques of our inner circle members and it's astounding some of the changes that have happened through these inner circle trainings.
If you have an inner circle, if you want an inner circle or if you have a literary circle and you're an author, then you can have inner circle or literary circle trainings just for them. I would charge a fee. It is the highest fee you get because it is your inner circle.
I know inner circles that cost $60,000, such as Tony Robbins or $30,000 for Mark Victor Hansen. I'm starting the Electronic Marketing Institute next year. It's going to be a very high-ticket item because it's physical, personal access. Then, in between that physical, personal access are these inner circle training calls. You can create a community through the telephone.
Mentoring Tele-series
Many of my students are coaches and mentors. If you are an author, if you're an independent professional and you want to get into mentoring, that is one of the highest callings in the universe. It allows you to impart knowledge as an expert and have students trust you at that level.
I firmly believe you can have a great mentoring Teleseminar with less than 30 people, and that a small group mentoring call must be for a fee. It's very intimate, very powerful and very profitable. Small group mentoring allows you to have very intimate discussions, and for all individuals to feel like they have received very personalized attention.
Mentoring can also be set up as a regular group tele-seminar series. Once or twice a month, have group calls where you mentor participants in a group setting. You can also set it up so each call has one or two "hot seats" for people who want additional mentoring. Participants will learn not only when they're being mentored but by listening to their peers being mentored.
Inner circle training and mentoring tele-series are two more ways to execute creative Teleseminars that not only sell, but also increase your marketing intimacy.
