1. Vistaprint.com offers free business cards. While a business card isn't going to be the core of a marketing strategy, they're certainly important to have on hand and free business cards are a great resource. VistaPrint enables first time customers to design their cards, upload logos, or choose from a wide variety of templates.
2. FreshBooks.com offers free invoicing. Depending on the number of invoices you send each month, packages can be upgraded and are still very reasonably priced. FreshBooks enables users to customize their invoices visually so that branding is consistent and it makes hiring a virtual bookkeeper easy, which is a valuable time saver for any internet business owner.
3. http://www.zen-cart.com/ Free shopping cart software. One of the more expensive items for an online business is shopping cart software. It can cost you up to $100 a month. A real benefit then, is free shopping cart software! A straightforward, simple product which integrates well with Paypal is Zen Cart.
4. http://freeautobot.com/ Free autoresponder. An efficient, quick way to communicate with customers and assure them of fine service, is to use autoresponders. They enable customers to know their messages have been received and give you time to respond accordingly. Autoresponders can also schedule email messages. This makes setting up an ecourse, newsletter, or occasional sales messages quick and easy.
5. http://www.constantcontact.com/index.jsp/ Free email management (free 60 day trial low cost monthly subscriptions) Newsletters are still a viable tool to not only get people to subscribe to opt in lists but to communicate with them and provide regular value in the form of free content. The challenge is to manage subscriptions, unsubscribes, and changes in information. That's where email management services come in handy!
6. http://www.free-graphics.com/ Free clip art and graphics. These are great for blog posts, postcard marketing, logos and more.
7. Free screen recording software http://www.techsmith.com/camtasia.Various sized companies use Camtasia due to its simplicity!
8. http://audacity.sourceforge.net/ Free recording software. This software can be used to create audio recordings for an audio blog post or podcast. Recorded interviews and dictated transcriptions are also part of its use. Like Camtasia this product is another freebie worth a million.
9. Snag it. Free screen capture software. Need to show a screenshot for an e-book, report, or blog post? Need to copy an image to use in your marketing? With a fast click of a few buttons, Snagit works for you. Simple and easy to use.
10. Free blogging software. Blogging is a very personal means of communicating with both prospects and customers. It is a unique tool which can provide valuable content for companies. Both Blogger.com and wordpress.com are free blogging software programs that offer a multitude of options.