As you are looking for new and better ways to improve natural search traffic to your website you will soon discover that article marketing will come to the top of the list. However, as you will find, there are often many things to be avoided in internet marketing. We have listed only 5 for starters.
1. Long articles - Keeping your articles short and concise is one of the best ways to get results by marketing with articles. No one wants to read a 1,500 word article that goes on and on. If you have that much information you will want to consider breaking the article into different parts. You can take a 1,500 word article and make it a 3-part series. This will not only make it much easier to read, but the reader will be looking forward to the next two parts.
2. Poor title - People are going to see your title and the brief description first when promoting your articles. You want to come up with a title that sells, because of this. Come up with something that is going to stand out but get to the point at the same time. People should know exactly what to expect prior to reading the article.
3. No breaks between paragraphs - One of the worst things you can do with your articles is include no breaks between paragraphs. Long paragraphs that drag on with no form to them whatsoever will have a negative effect similar to too long of an article. Help people find what they are looking for within the article can be made easier by having sub-headings and bolded keywords.
4. Bad grammar and spelling mistakes - Write a bunch of articles with poor grammar and numerous spelling mistakes, if you really want to ruin your marketing with articles. If you cannot accurately write about it, how can people trust your knowledge about anything? Make sure you read over it a couple of times to check for any mistakes after every article you write.
5. No consistency - Perhaps the worst thing you can do when marketing with articles is write and submit off and on. You had better be writing at least a few articles every day and submitting them, if you are going to market your business using articles. You will have 1400 backlinks per week if you write two articles per day and submit them through one hundred directories. Think of the kinds of results you can get from that.
If you are careful with how you approach it, articles marketing can be very effective. We have highlighted just a few of the mistakes that can be costly to you when writing and promoting your articles.