Utilizing the wealth of knowledge of company founder Donald Barrett, ITV Ventures was launched in 2006 as an addendum to his already hugely successful parent company, the direct response television company ITV. But you've heard all of this before, right, and you're thinking why should ITV Ventures be any different? Simple ? it uses marketing methods in a way you've never seen before.

Instead of relying on building your business solely through Internet marketing, ITV Ventures also makes use of both direct response television and network marketing. Now, members of this revolutionary approach make their money not from their marketing, but from the promotion that parent company ITV does every single day. Better still, it can all be achieved from the comfort of your favorite chair. So how does it work?

Parent company ITV has been selling health and wellness products for over 6 years, through direct response television advertising. From nutritional products to beauty treatments and pet supplements, and much more in-between, the company has built a successful brand, both in name and reputation. Now ITV Ventures is letting you get a piece of that success.

By signing up as an Independent Business Owner (IBO), you can then use the millions of dollars advertising that ITV spends on its infomercials, and utilize it to be as successful as you want to be. The way it works is that when someone calls up to purchase one of the company's products, the call will come directly through to you (or one of the other current IBOs). Once you confirm the sale, you receive the difference between the product's wholesale price and the retail one.

You can also make money by referring new IBOs to ITV Ventures, and on top of a $25 signing bonus that you receive for each new enrollment, you'll also receive the same amount if they renew their membership the following year. Additionally, as the mentor to that IBO, you will also be eligible to 35% commission on half of the wholesale order by that IBO. There are also various bonuses available to you as you climb through the profit ranks.

Sound too good to be true? Well, in a way, it is. Although the membership fee isn't overly expensive at $165.00, this is just for the basic membership and is also only the beginning of your costs. To truly benefit from the program, you will have to pay an additional $334.00 for the Premier Package, which comes with more in-depth information and a product pack to help you succeed.

On top of this, you also have to make a minimum purchase of ITV's own products every month totaling a further $100. Although this is optional, again you need to take up this option should you wish to make any real money with ITV Ventures. Then you have an additional $29.95 per month for the training program ? yes, this is optional, but like so much of everything else on offer, to truly benefit from your membership, you'll need to sign up for this as well. And, of course, you have your $99 renewal fee every year.

ITV Ventures is certainly offering a far different approach to network marketing than you would usually see. After all, who else can offer you the support of a Top 10-ranked infomercial company behind them? Unfortunately, like so many other similar companies, the real money will only be made by those who can already afford it anyway ? so the search for financial freedom goes on for the rest.