Writing articles that give specific information which demonstrates your expertise will enhance your status in search engine directories. You must write an article to make people see you as a recognizable expert in the field and makes them want to seek you out for your advice and articles that you have authored.

For example article marketing allows you to make a connection with someone that is searching for.Your work need to be well written and describe the issue with clarity so that your reader feels it is a truthful story with valuable information on the topic they were searching out.. Once you have satisfied the readers and their needs you will be in a better position to ask them to see your other articles, product or service.

The best way to gain traffic to your site is to provide a helpful resource box at the end of the article offering the reader a reason to come and visit some more with you. This is how to get your site more exposure and educate the readers on your topic. The by product of this traffic is that search engines will make your marketing articles more available to people.

You can easily demonstrate your knowledge on the subject of your expertise by providing the information that your reader is searching out. By answering the reader's needs you will be able to display your knowledge and communication skills. You must also make sure that you use keywords in your articles on your subject that people would be searching on.

Use common keywords to define your niche. You want to become the expert customers think of first when they want information about your topic e.g. dog food. . What words are people most likely to use when looking for your product? Are there other synonyms or forms of the word that can make you more visible to search engines? If you are selling a product related to dogs and their diet, you might include the word dog nutrition or pet food recall as well as dog food, thus the search engines will find your article with inquiries including either of those words.

You might consider the use of an article submision service for broad distribution to blogs and sites about your product, topic or service.You should include links to other websites related to the subject of your article. At least one of the links could go directly to another website you own containing more information about a topic related to yours.

You must define the niche you want to be seen as an expert in such a way that it really separates you from others. Dentistry is a good example of extensive niche marketing. There are even niches within a niche. There are general and orthodontic which are often further broken down into periodontics, endodontics, pediatric dentistry,and cosmetic dentistry.. If you have the knowledge and market it properly using the power of internet marketing online advertising you can be the master of your niche.

Remember the basics of article marketing. Give the reader what they were looking for in a concise and authoritative manner, make sure that you give the reader a way to see more of you and build long term relationships with your readers.