This gives you another way to benefit from article marketing if you do it correctly. You can submit your articles directly to the ezine publishers who are always looking for fresh content.
An Ezine is short for the words electronic magazine, and over the years have become an excellent way for people to receive information in the form of an email newsletter. This also provides an opportunity for article marketers to build their business.
Think about ezines you have subscribed to in the past. You may still be subscribed to a handful of those, and they really are your target market for the niche that your business is in.
Some of these ezines have been around for over 10 years now and have a subscriber base of several thousand loyal readers. One problem that all of the ezine publishers eventually face is how to come up with content for their next issue.
If you can develop relationships with a few of these you have an excellent chance to get some of your articles published in their ezines. Contrast that to having to buy a solo ad that is sent out to their subscriber base.
A solo ad can cost anywhere from a few dollars to several hundred dollars depending on the quality of the newsletter. If you can get one of your articles published in the same ezine with a bio box pointing to your website, you can save yourself a lot of money and get some targeted traffic.
Here are a couple of place to find quality ezines to submit your articles to:
http://www.bestezines.com
http://www.directoryofezines.com
I would suggest you contact the publisher by email and ask if you could send them an article for consideration. Be sure and personlize it with their name and compliment them on the quality of their ezine as well.
If you get a postive reponse quickly get back with them and send them your very best article. You are just about to get your business in front of a very targeted quality list and all it cost you was your time.
You have just found another way to get exposure for your business with articles. Getting published by ezines is definitely another benefit of article marketing.