Mini-sites are simple small websites (less than 10 pages) that targets a select group of people within your target market and sends them off through your affiliate links and you earn commissions when people buy.
These websites are designed to make money. Everything on it is a way to give business owners a little more padding in their pocketbooks. That includes every inch of forms, whitespace and ad space.
Sound simple enough? Well, on one hand it is, but on the other, it's not. You have to create these pages carefully from the start.
Knowing that prospects will likely only visit the mini-site for a very short period of time is a major part of creating affiliate mini-sites. You'll have to think like that specific group of your target market and anticipate their every move. But if you've done your research into them, this shouldn't be too difficult and can lead to big dollar signs.
What are the benefits of affiliate mini-sites?
You're targeting a select group of people within your target market to visit the mini-site, right? That means that your conversions can increase drastically just by putting the mini-site up.
What do I mean by "conversions"? Well, conversions are any action that you want your visitors to take, whether it's buying your product, bookmarking your website or visiting your affiliates. It's up to you. However, an affiliate mini-site concentrates on getting your target market to your affiliates.
Why do I need an affiliate mini-site?
Setting up a website with a large amount of information for all your visitors can help you do OK, but nothing can beat targeting a group of people with a specific problem and then providing the solution in an area that's made just for them.
It's catering to your customers in one of the most obvious and mutually-beneficial ways.
By now, you've probably realized that this can mean major bucks for you through direct sales on the website or through affiliate commission. Regardless, clicks on mini-sites mean money in your pocket.
The great thing about affiliate mini-sites is that you don't need a lot of money or time to create them and make them successful. But that doesn't mean that you can create any old thing on the Internet and expect it to go over well with prospects. There is a certain amount of thought you have to put into them.
For one, you can't use free or anonymous web hosting. Your goal should be to build trust with your customers and link your valuable product to the website or send them to partners they can also trust.
You also need to be mindful of search engines, since they don't seem to appreciate affiliate mini-sites too much. This is important because you want your target market to find your mini-site.
Lastly, you should continue to test your affiliate mini-site for its success even after it launches. You want to make sure that you're appealing to your target market as much as possible, have an optimized website and are reaching click-through potential. After all, those clicks are what you're aiming for!
