How to Perfectly Plan for a New Website

By: Raj Kamal
Finally, you decided to have your own website. Congrats! For this wise decision, after all you accepted that a website is the vital need for every business. Now you must be planning your further steps in order to build a website for your individual or business use. Your website will create a different identity for your existing business, and will make you more competitive in this cutthroat business environment. Once you have your website, you will be able to brand yourself more effectively.

Your Inputs for Website

To have a website you need to digitize your business plans, and existing information regarding your business, like service offered by you, your specialty products, areas of operation, targeted customers, as well as mode of primary contact with potential customers. Therefore finalize everything from your side you need to have following things:


  1. A domain name for website (like - http://www.yourbusiness.com)

  2. Web Space (as par your need)

  3. A design for your website

  4. Contents for web pages


First two things (Domain Name and Web Space) are very important, because you cannot modify them very often. You can modify your design and contents anytime, but changing a domain or hosting service provider is a bit tough and tricky. Therefore, you need to be cautious while choosing a web hosting service provider.

How to Choose Domain Names

Your domain name is your actual online identity that represents you and your business both. Your existing customers and future prospective customers will know you by this name only, and you need to give extra attention behind choosing a domain name. Remember few things:


  1. Keep Your domain name simple and short - Simple domain names are easy to remember and easy to type. Therefore, a short and simple domain name will be a positive factor for your business.

  2. Try to include keywords in domain names - Keywords are combination of words or phrases through which your prospective customer will search for you online. Generally, this is the services provided by you or name of your hot favorite products. It will be an added advantage for you from SEO point of view.

  3. Prefer .com TLD - TLD (Top Level Domains) represents type of website, it is popularly known as domain name extensions. Prefer a .com domain for your website, because it's general but proved perception that most people type .com first when opening any website. It also represents that your website is a hardcore commercial website.


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