Free Gifts, Perfect Way to Win Customers Heart

By: Martin Dev

The promotion of a product or service is more difficult than its production and this is the reason why most modern day companies take services of specialised workforce for this purpose. The promotion of mobile phones is no exception.

A mobile phone, in the eyes of the prospective customer, is as good as its promotion. The customer does not have prior knowledge or experience with a new mobile phone and it is the promotional tools which attracts the eyes of the customers among a variety of other mobile phones in the market.

Modern day mobile companies such as Nokia, Motorola, LG, BlackBerry and Samsung spend a lot of their financial budget on the promotion of their products and services apart from the manufacturing process. This promotion is aimed at creating demand for them. These new mobile phones are usually accompanied with free gifts such as free rentals, softwares, Bluetooth devices, discounts and mobile accessories to name a few.

Ever thought what would happen if these companies launch a mobile phone without promoting it? Yes, you guessed it right. No one will buy it; this is because of the fact that no one was made aware of it. This will result in huge losses for the mobile company besides negatively impacting their future prospects. No doubt, no present day mobile company can take the risk of falling in the eyes of its existing as well as prospective customers, even for a while.

A company offering its mobile phones with free gifts is more likely to be in the eyes of the customers than a company which ignores this advertising tool. Mobile Phones with free gifts act as great stimulants in the short as well as the long run. And this is how goodwill is created in the long run, isn't it? In case of a new company with no previous launches, this tool holds more benefits than that of an existing company. With such promotion, the company can create a market for itself and demand for its products and services. It will also to sustain its presence and market value in the short as well as the long run.

Thus it can be easily said that a company trying its hands to increase its number of customers can definitely opt for this performance oriented advertising tool. After all, a free gift is always looked as an excellent and lucrative option by the customers and mobile phones with free gifts are nothing but excellent promotional tools, reaching and appealing to a large audience.

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