Freelancer Or A Web Design Agency?

By: Tanya Swithins

When you are looking for someone to build a website for you, you have many different options. One of the first things you will have to do is decide is whether you want to use a freelancer or a web design agency to design your website for you. Each option has its own unique set of pros and cons that need to be carefully considered so that you get the web design professional that meets your specific wants and needs.

Freelancers can be a great option. One of the great things about a freelancer is that they have more freedom and flexibility to take on a variety of projects. Some of the most creative people in web design work strictly on a contract or freelance basis. Another great thing about using a freelance web designer is that you may be able to negotiate a great deal. Freelancers often work from their homes, so there are myriad expenses that are spared. While it is true that freelancing has its own expenses associated with it, freelancers certainly have a greater range to negotiate a price. Lastly, you may find a great talent at a bargain. Many new freelancers are eager for work and sites that they can use in their portfolio to command higher-paying jobs. These people are very talented; they are just not as experienced. If you can find one of these gems, and don't mind being a bit patient while they get the hang of freelance work, you can get a great deal on top of the line web design service and also help a deserving person launch his or her career.

Although there are many good reasons to go with a freelancer, there are some drawbacks. If a freelancer gets in over his or her head, it might be hard for him or her to find someone to help him out. Also, there is a great potential for miscommunication and other project-killing incidents to happen with a freelancer. Lastly, with a freelancer, the price may be more variable. You may not know exactly how much the project will cost until it is already over.

If the drawbacks of hiring a freelance professional for your web design project outweigh the benefits, you may want to consider using a web design agency. Web design agencies are usually more established. It is easier to get references as well as a look at portfolio material. Furthermore, a web design agency will have a wide variety of people to work on a project, so that if there is a function that you want, there will be someone in the agency who knows how to do it. Web design agencies also have the benefit of experience. They can accurately estimate the cost of a job, so there are no surprises for you. Finally, most web design agencies are members of their local commerce chambers or some other authoritative organization. If you have a hard time with a freelancer, you don't have very many avenues for recourse. However, with a web design agency, you are more likely to have any dispute you may have resolved to your satisfaction.

Web design agencies and freelance web design professionals both have solid good points and a couple bad points. In order to figure out which is right for you, you need to do an honest assessment of what you are looking for and what risk you are willing to tolerate for what benefits. Each project has its own needs and at any given time a freelancer might be more desirable than a web design agency or vice versa.

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