The Art of Owning a Pool Cleaning Business

By: Davy Feller

A clean sparkling pool can tempt almost any one to jump into it. Being able to see through the water right to the bottom of the pool and watch the small waves in the pool reflect the sunlight is truly a magical sight. However pool cleanliness is not achieved by swirling a magical wand. Pools need to be cleaned by experts who have the knowledge and the ability to do so. The cleaning process takes immense time and technique and therefore the demand for efficient pool cleaners is high. The key word here is ‘efficient’ of course. And while it is true that a pool cleaning business has several advantages and that it is highly paid, one must excel in the art of owning a pool cleaning business, if success is desired.

The art of owning a pool cleaning business lies in both the obvious as well as the sublime. Right for hiring the correct type of help to choosing the appropriate cleaner contributes immensely to the success of the pool cleaning business. While some marketing and managerial aspects are common to all businesses, there are some specific tips to be kept in mind when running a pool cleaning business. These are discussed below.

1) Make client profitable offers – When formulating the service package, make room for that extra mile that you are willing to travel for the pool owner. Since an increasingly large number of people are leaning towards environmentally safe products, offer natural cleaning agents over chemical ones. Attract the client to use your services over and over again by offering packages that promise a free clean up after say, every four paid ones. Extending benefits over and above simple pool cleaning services helps lure the customers as well as keep them attracted.

2) Build a proper cleaning schedule – Do not go in to get the job done haphazardly. Over time a pool owner tends to expect a certain cleaning pattern and likes to have it followed. This pattern also helps cover all the aspects of pool cleaning and one can be sure that all the areas that needed to be covered have been catered to. Also since pool cleaning is not a one person task, a proper cleaning schedule facilitates in better resource planning.

3) Educate the pool owner – Never fear to educate the pool owner about signs to look for in order to ensure pool cleanliness. If the pool is loosing more than a fourth of the water in a day then, definitely there is a leak in the system some where. Similarly an algae attack should be informed immediately. Teach the pool owner about maintaining the ph value of the pool water, the different kinds of chlorine that can be used, water hardness, tile cleaning and other such pool cleaning rituals. As the pool owner becomes more aware, the need to hire your services to do the needful also becomes clear to the client.

4) Always work under insurance – This is a golden rule of most businesses and applies very appropriately to owning a pool cleaning business. Undertake periodic surveys to assess the various options of insurance available in the market and choose one which is most suitable. Pools envelope expensive apparatus and in case an accident occurs during the cleaning process, a back up in the form of insurance will come in handy.

5) Advertise – Ask customers to refer you to other pool owners if they are satisfied with the job done. Also use textual media to advertise. Also since the pool cleaning business is a more local one in geographical terms one need not go global in advertising.

Since a pool cleaning business is a highly competitive one, it is important to maintain an edge over the other similar service providers. Keeping the tips mentioned above will help carve a niche for the pool cleaning business owner along with mastering the art of owning a pool cleaning business.

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