Using Domain Names to Drive Traffic to your Online Jewelry Store

By: Leo Walters

You've finally made the jump and established your online jewelry business with a beautiful website. But contrary to everything you've ever heard about the internet, the easy profits don't seem to be as "easy" as you've been led to believe. With your sleek design; fantastic offerings, and stunning sales should be better. So it's time to start the research to find out exactly why you're not making money!

Now the disappointment starts. After all the hard work and planning, you've done some research and your website is on page 20,000, totally lost in a sea of online jewelry sellers! It seems that everyone in the world has already beat you to the internet and the chance of getting noticed amongst all the diamond moguls; Sterling Silver Charm and fashion jewelry dealers, seems to be a totally insurmountable task.

So. What do you do?

Now comes the fun part of improving your placement with the search engines. There are a lot of methods you can use to optimize your site and improve ranking, but we're going to describe a fantastic way to build context relevant links to your website by using domain names.

Purchasing domain names is relatively cheap, as is web-hosting. What you're looking to accomplish is buying domain names which would lend themselves to your line of product. You won't be buying them to establish full, e-commerce, websites. Your objective will be to maintain search engine friendly, content rich sites which are going to be full of links pointing back to your primary e-commerce site. Those links tell the search engines that your site is important and help build your overall ranking.

An excellent example of this is being used by the great folks at Ever Charming's Sterling Silver Charm Shop. They've covered their bases by acquiring several relevant domain names such as for possible use in the future, but rather than letting their registrar "park" the domains, they've had them developed as context relevant websites which contain hundreds of links pointing back to their online store! Visitors who happen to wind up on their smaller sites are not only treated to hundreds of relevant articles, but are also indirectly generating ranking for the primary site!

But, I know, you're thinking that you've already built one website and not only was it hard work, it was expensive as well. This is easily overcome by using a service such as which specializes in affordable, attractive and content rich websites which are fully customized with your advertising links and Google AdSense publishing information.

With minimal time and at an affordable cost, you can use domain names to help improve your search engine ranking! It's an excellent alternative to surfing the internet for free link exchanges; it's fast and easy; and domain names are traditionally a great investment as well!

So what are you waiting for? Find an affordable content site service, such as GoogleMyDomain, and start improving your ranking today! Good luck in your new online ventures!

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