In any market advertising is essential to a successful business. This is a trend that holds true in real estate rentals. So you have a property to rent and are wondering about how to reach as many potential renters as possible? Naturally you would like to have a large cross-section of renters to choose from enabling you to rent the property to someone who will respect the property as you would, treat it as their own, pay their rent on time, and stay long-term. That may seem like quite an order but those renters are out there; its just a matter of finding them.
The tried and true methods of advertising your rental property are still a great basis for marketing a rental.
Ads in the local classifieds reach your local market and are probably the place most searched for property rentals. You can also easily list your home with a rental agency to try to attract more prospective renters. Perhaps one of the best ways to reach as large a market as possible is to advertise your rental on a national rentals website. This will open your rental up to a much larger market and exponentially increase the interest in your property. Another great way to increase visibility for your rental is to utilize community bulletin boards. If there is a college or school in your area, also post the rental info here.
In interviewing potential renters don't be in a hurry to fill the vacancy. Be choosy about who you rent to. After all this rental represents a significant investment of time and money for you so having the right renters is essential to the success of the investment. Also, be up front with your rules and requirements for the property and ensure that all applicants understand your regulations as a landlord. Proper upkeep of the property and the consequences of failure to do so should be outlined and detailed in the rental agreement. Make sure your property is safe and protected at all times and the investment should turn out to be worth its while.
