The Buyers Market

By: Charlie Pigeon

More so now than ever before it is necessary for the average seller to think of their home as more of a product to be sold as opposed thinking about their home as their home. Like any other product, it has fluctuations as to when it sells best. There are also a number of mitigating factors that will heavily affect the home's sellability. most notably the exterior theme and interior cleanliness and decor. Things become more complicated if your home resides in a development where all of the homes are the same. We are seeing this more and more in developments these days as there seems to be a real push on finishing homes quickly.

This is due to unusually high demand for housing. For this reason homes with a lot of chanracted are highly sought after by home buyers.

This trend has allowed buyers to become more choosy about what they purchase, and some sellers have had to drop prices to make their homes more competitive. Not to the point where good profits aren't a reality, but simply to a point where the home becomes a more attractive deal. It has become a reality of the home selling market that there needs to be some unique and interesting aspect of a home that can be easily highlighted to help create interest in the home.

One thing that sellers should remember in a buyer's market is that with an atmosphere that is desirable to buyers, it prompts more "fence sitter" buyers into action. This ends up being a boon to both buyers and sellers. While their home may sell for a little bit less than in a seller's market, the home will usually sell faster and will have more interest when the market is leaning towards the buyer. If you can accurately target certain buyers and bring them into a market that they would normally have stayed away from then it's a job well done.

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