Marketing Techniques for Traffic Generation

By: Reginald Turner

Learn How To Use These Six Explosive Marketing Techniques To Explode Your Website With Traffic

You could have the best opportunity, product, or service on the internet, but if you are not getting any traffic to your website, what does it matter? Getting massive traffic to your website is just the beginning of being successful over the internet. Nevertheless, it's not the end.

Although getting traffic to your website should be your main focus, there is just more to it than just getting traffic to your website. In the next following section, we will talk about the six explosive marketing techniques that you would have to apply to your internet marketing efforts in order to become a successful internet marketer.

1.Testing - When you are marketing over the internet, you are going to have to know what works and what doesn't. That's why you are going to have to experiment with different types of advertising to find that out. If you are experimenting with different types of advertising, how are you going to know what type of advertising is working? This what leads me to the next following marketing technique, Ad-tracking services.

2. Ad-tracking Services - Ad tracking services are a great way to test which form of advertising is working and which is not. Some of these services are capable of keeping track of your hits, sales, etc. To find an ad tracking service, just go to a major search engine and type in 'Ad tracking services' and plenty ad tracking services will come up. After this happens, do some investigating and choose the one that is best for you.

3. Website Design - You want to make sure that you have a decent looking website to promote your product or service. Don't get to caught up in all the fancy graphics when it comes to designing a website.

These fancy graphics that you see on other websites could cause your website to load real slow. You must remember when people are browsing on the internet, they like to get on a website to find what they are looking for and get right off. If your website takes a long time to load, you could loose a lot of sales. When you design your website, make sure you use gif or jpeg graphics because they load really quick. Remember, the amount of time it takes your website to load, could determine how many sales you are going to make, or lose.

4. Good Content - It's very important to have good content on your website. The product or service that you are promoting should strongly state the benefits. You should talk about how the benefit of your product or service could improve the quality of their lives. Remember, people are not concerned about the features of your product or service, but they want to know what it can do for them.

5. Website Traffic - If your internet business is going to survive over the internet, you are going to need a lot of traffic, but just not any kind of traffic. When you are marketing over the internet, you are going to need to get 'targeted traffic.' What do I mean by targeted traffic? For example, if you are promoting a service that deals with selling envelopes, you are not going to promote it to people interested in health care are you? Absolutely not. You want to make sure you market to an audience that is interested in your product, service, or business opportunity. For example, if you are promoting a service selling marketing software, make sure you find an audience of 'interested buyers' who are interested in marketing software. If you don't target your audience, your career as an internet marketer will be short lived.

6. Time Management - Again, going back to the ad-tracking service. If you use an ad-tracking service to track your marketing campaigns, you could use the statistics from the ad tracking service to tell where you should spend your time marketing. For example, lets say you use two different methods of marketing such as e-zines, and submission software. Now you go to your ad tracking service to check the results of the two marketing methods that were just mentioned. You find out that your marketing in e-zines bought you 1,000 hits, and your marketing using the submission software bought you 100 hits. I would not tell you to stop using the submission software because obviously it's bringing you hits. It will make more since to spend most of your time marketing in e-zines because it brought you more hits. I'm definitely not saying what was mentioned in the above example will happen, but it just gives you an indication where you should spend most of your time marketing.

7. Search Engine Optimisation (SEO). Make sure you understand how Search engine works. This will allow you to get better rankings and get free traffic from the search engines. There are of course many practices that are illegal and you may get ban if you practise them. So make sure you get help from experts on SEO. If you are in Asia, particularly Singapore, there is no other better company to go to except Robert J. Steiner. Robert J Steiner conducts Singapore SEO Workshops and is the expert for Singapore SEO. They manage Streetdirectory.com and have achieve number 1 rankings for many keywords in Google and other majaor search engines. Streetdirectory.com has a pagerank of 7.

Top Searches on
Site Promotion
 • 
 • 
 • 
 • 
 • 
 • 
 • 
 • 
 • 
 • 
 • 
 • 
 • 
 • 
 • 
 • 
 • 
 • 
 • 
 • 

» More on Site Promotion
 



Share this article :
Click to see more related articles