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Earning The Respect Of Your Clients On a mailing list hosted by a professional association I'm a member of, one poster stirred up a controversy in a hurry by writing about a client who wasn't being cooperative. Some listmates suggested that it's the role of the solo pro to bend over backwards in any way possible in orde... Similar Editorial : If You Respect Them by Jian Wang. | Source : Employee Motivation
Small Business Marketing Tips People like to do business with people they trust. And more than that, they like to work with people that they like. The "courtship" phase of your relationship with your prospects is critical to your small business success. So are you giving your clients the reasons they need to fall i... Similar Editorial : Small Business Marketing by Will Dylan. | Source : New Marketing Trends
Major Copywriting Blunders & Solutions Sadly, these sorts of mistakes are the result of the major misconception that you have to be cold and impersonal in your copy if you want to seem professional. If you're guilty of this copywriting crime, you probably learned this rule from a well-meaning, but misguided communicator who doesn't understand that business writing is designed to sell.But fear not -- there's no reason for your B to B...... Similar Editorial : Copywriting Is Not One by Karon Thackston. | Source : Copy Write