Loan Officer Marketing
by: jeffn.
Do you feel like you are stuck with the same unproductive cold calling techniques? Do you feel like you waste time with agents that are not productive, and find it almost impossible to get into see productive ones?What if you could come up...
Mistakes a Loan Officer Must Never Commit
by: salesking2006.
Achieving a consistent stream of referrals and clients and real state agents is very difficult for a loan officer. If you are one of those loan officers who have a consistent stream of real estate agents that provide you business then you ...
How To Run Your Loan Officer Business
by: .
It's not just how much money you make as a mortgage loan officer, its how you make your moneyDo you own your career or does your career own you?For most Loan officers, the business is boss. Working on evenings and weekends is common. And w...
Tips on How To Be a Likeable Loan Officer
by: salesking2006.
People try to self sell their homes to avoid the cost of a real estate agent. But when they come across people who put offers blindly and get stuck with low standard offers they go in search of a loan officer. As normal people are usually ...
Two Loan Officer Marketing Tactics
by: salesking2006.
Sometimes it's all a matter of being different, and truly standing apart from the crowd. As loan officers, we tend to get the same advice from our managers, we read the same books and listen to the same audio programs.We want to find new ...
Choosing Right Loan Officer for Mortgage
by: Steve Kyles.
How do most people choose their loan officer? Advertising works. Most people tend to choose them because they become familiar with a name. Familiarity makes people feel safe. Thus, when they advertise a lot, they receive a lot of business...
Loan Officer Marketing: Standing Out From the Competition
by: jeffn.
Do you have the same services as other mortgage companies? Chances are, if your mortgage services are the same, your marketing tools probably look just like every other mortgage company.If you expect your mortgage business to stand out fro...
Loan Officer Marketing: Creating Expectations
by: Jeffrey Nelson.
A loan officer marketing to generate loans does not need to be difficult. Sometimes it is simply knowing where and how to start. Your best starting point is to create expectations. Loan officer marketing that focuses on building expectati...
Loan Officer Marketing: Getting Realtors to Read Your Brochures
by: jeffn.
You invest a lot of time and money in developing a loan officer marketing brochure that will get results. But maybe your materials are starting to have the same look and feel as your competition. What can you do to solve this problem?First...
Three Parts of Every Successful Loan Officer Marketing Letter
by: salesking2006.
As more and more technology becomes available, it seems that many loan officers have forgotten how to write an effective marketing letter. And if you haven't written one in the past six months, you are leaving money on the table. A well-...
Is A Home Based Loan Officer Career Suitable For You?
by: Kelly Hunter.
Not all loan officers have the relative freedom to roam and enjoy themselves on a daily basis. If you’re a loan officer and you require some more freedom, you can consider finding a job such as a home based loan officer position.Mortga...
Loan Officer Marketing - Why Realtors Dont Read Your Brochures
by: .
When you place brochures from every mortgage company side by side, you can't help but notice the similarities. Each piece mentions that they have every possible loan program available, proven & experienced professionals, fast & friendly se...
Brand Image Is an Essential Part of Loan Officer Marketing
by: jeffn.
How do you compare to your competitors? To you, the differences may seem obvious, but to a Realtor, all mortgage companies seem alike. When you meet a Realtor, they automatically assume that you are like every other loan officer they have ...
Loan Officer Marketing Ideas Learned From Cooking Popcorn
by: salesking2006.
You make up strategies, contact realtors, and do a lot of advertising just to gain zero results. You never hear back from a real estate agent. All your strategies go down the drain. All your marketing efforts seem to go unnoticed. Feeling ...
Low Mortgage Rates in Texas Starts With The Loan Officer
by: Steve Kyles.
For many Texas families looking for a first mortgage, the proposed mortgage rate can often be the one determining factor in whether or not the desired home is affordable. A low mortgage rate in this day and age is no longer a desire, it i...