Editorials » Business Resources » Marketing Guide

The Five Rules Of Influential Web Writing
Topic : Writing for Web : Writing for the Web & Writing Web
by Robert Warren.Building a professional reputation requires a campaign founded on your words: the positions you endorse, the motions you advocate, the accuracy of your vision. Writing for the Web can either establis...
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Copywriting and Your Five Senses
Topic : How to Copywrite : Copywriting Tips & Learn Copywriting
by Karon Thackston.In its most basic form, copywriting is, among other things, the art of conveying a message in writing for the purpose of persuading someone to do something. This is especially true when writing desc...
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Network Marketing Business Failure
Topic : MLM Network Marketing : Network Marketing & MLM Marketing
by Gobala Krishnan.If I walk down the street today, telling people about my network marketing opportunity, and someone asks me "Isn't that a pyramid scheme?", then that guy is bound to get a hard knock on the head. ...
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Good Logos Make Great Sales Tools
Topic : Business Logo Design : Business Logo & Logo Design
by Chris Smith.Every day, the average person is exposed to millions of visual stimuli including hundreds of company logos. A logo is a unique visual image that represents a company or its products. It aims to creat...
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11 FREE Ways How To Explode Your Website Traffic Hit Counter
Topic : Increasing Website Traffic : Web Traffic & Increase Web Traffic
by www.affila.com.Every website needs traffic because without traffic it's impossible to sell anything. Here are 11 simple ways how you can get your website hit counter explode. 1) Start an affiliate program. It's the...
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Handling Questions with Authority
Topic : Effective Presentation Skills & Answers to Questions
by George Torok.At some point in your presentation you will be expected to answer questions from your audience. They might have some burning questions that need to be answered before they buy into your message. Hand...
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Keeping It Real: The Only Copywriting Trick That Works
Topic : Effective Copy Writing : Copywriting Technique & Writing Ad Copy
by Robert Warren.Much of today's accepted copywriting wisdom comes from old books written for a different, quieter world. For most of the twentieth century, widely promoting a successful message was expensive and dif...
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Powerful Direct Marketing Numbers
Topic : Direct Response Marketing : Direct Marketing & Direct Response
by Larry Brophy.Direct Marketing works! Why? It works because it's personal. It carries a message, answers questions and gets orders. Direct Response Marketing works because it is "conversation in writing". It wor...
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Promotional Vehicles
Topic : Creative Advertising Ideas & Promotional Vehicles
by Chris Smith.It is difficult to miss a Hummer, but how many companies could afford to run one to promote their business? The answer is, of course, very few and it is doubtful whether GM's overgrown offspring woul...
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How to Network Effectively to Secure Freelance Work
Topic : Networking for Jobs : Network for Job & Networking Tips
by Brian Konradt.When freelancers ask me what type of marketing is the easiest, costs the least, and yields the best results, I don't hesitate to recommend networking. Networking satisfies two primary prerequisites t...
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What Does Your Business Card Say?
Topic : Create Business Card : Business Card & Business Card Ideas
by BIG Mike McDaniel.Business cards are the most underutilized and misunderstood marketing tool in business. Many people spend the bucks for cards and don't make an effort to get them into the hands of those who can hire...
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Getting Web Site Traffic in Less Than One Day
Topic : Increase Website Traffic : More Traffic & Increase Traffic
by Cheap Hosting Directory.Every web site owner has wanted to drive additional traffic to their web site – and of course we’re all in a big hurry to do it. But have you ever thought about the fact that any webmaster can drive ...
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What Is the Most Effective Way to Advertise?
Topic : Most Effective Advertising & Cost Effective Advertisement
by Charlie Cook.Bob from Ottawa wrote to ask, "What is the most effective way to advertise locally at a friendly price. Thinking of postcards..." Bob has an unusual business. He paints murals on the walls of childr...
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Use Targeted Decorating To Get A Higher Price For Your House
Topic : House Selling Tips : Selling House & Sell House
by Neeraj Varma.This article will show you how to sell your home quicker, get a higher price for it by using smart decorating techniques. The secret is to make your home feel like "my home", for the buyer. When a ...
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Keyword Research Made Simple!
Topic : Keywood Search Tool : Keywood Search & Search Keywords
by Kim Thaysen.Keyword Research is the first task in optimizing your web site and pay-per-click campaign. Here you need to know what keywords your target group is using. Your keywords are the words and phrases tha...
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7 Ways To Get More Repeat Traffic To Your Site
Topic : Generate Web Traffic : Generate Traffic & Generate Site Traffic
by Ken Hill.1. Make all or part of your site into a valuable directory. Set up different sections of your site for people to submit their ezines, articles, ebooks or affiliate programs to such as marketing, wri...
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Find Your Niche & Follow It - Part 1
Topic : Find Niche Market : Niche Market & Niche Marketing
by Rob Taylor.In this series of articles I'm going to show you how to find out if there's a hungry crowd for your information product BEFORE you write a single word. Mark Twain once said: “Find out where the peo...
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Internet Advertising Schemes to Avoid
Topic : Internet Advertising Tips : Advertising Tip & Advertising Ideas
by Rebecca Gilbert.For those of you who have Home Businesses on the Internet, you know by now that you have to develop a steady stream of traffic to your website in order to produce enough sales to grow and substantiat...
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5 Ways to Educate Your Prospects for More Sales
Topic : Education Based Marketing : Marketing Products & Product Info
by Roger C. Parker.5 Ways to Educate Your Prospects for More Sales It’s impossible to sell a product or service without demand – no matter how low the price or how big the discount. Education-Based Marketing creates de...
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5 Ways to Mine Gold From Your Testimonials
Topic : EBusiness Testimonials & Customer Testimonials
by Roger C. Parker.One often-overlooked asset of your business is the testimonials you receive from happy, satisfied customers. Most businesses receive favorable customer comments and testimonials, but few translate th...
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Get Over Your Resistance to Sales
Topic : Increase Sales Tips : Sales Tips & Tips for Sale
by Audrey Burton.I have found that there are two best ways to eliminate your fear or resistance to sales. First, become so familiar with your product/service and any objections that might surface, that you simply ca...
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Why Most Marketing Videos Dont Work
Topic : Marketing With Video : Why Marketing Videos Dont Work
by Marie-Claire Ross.Every now and then I will meet someone who has commissioned a marketing video that did not work for their company. It is a sad state of affairs and it is avoidable. Over the years, I have been given ...
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7 Super Ways To Drum Up More Sales
Topic : Improve Sales Performance :Improve Sales & Improving Sales
by Ken Hill.1. Use subheads throughout your ad copy. Subheads are great to use to break up your long ad copy. Your subheads will keep your visitor's interest in your marketing copy and help you to break up your...
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Segmenting Your Target Audience Through Your Copywriting
Topic : Advertising Target Audience & Target Advertising
by Karon Thackston.Ask any copywriter what the first commandment of copywriting is and they’ll quickly tell you “Know Thy Target Audience.” In order to write effectively you have to know this one group of people and k...
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Avoid The Big Advertising Mistakes
Topic : Techniques for Advertising & Advertising Techniques
by Robert Warren.Is your advertising copy getting the results you want? If not, look at your current marketing to see if you're making one of the major copywriting mistakes: Selling features instead of benefits. Tell...
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