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Create Powerful Newsletters
by Chris Marlow.I want to share with you the solution to a marketing problem recently expressed by three of my coaching students...and that is how to create a powerful online newsletter (ezine) for cultivating quality clients.I realize this is not the only source of...
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What Copywriters Need to Know About The Proper Use Of Copyright
by Chris Marlow.I was recently approached by a copywriter who was confused about the proper use of copyright. He explained that the client had hired him for work, then canceled the job part way through, paying him for work done to date. Perhaps because the work was ...
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5 Tips for Writing Better Copy
by Jinger Jarrett.We all have nightmares of high school English teachers.Improper grammar, bad spelling, and problems with writing a paragraph may just be a few of the problems you had in writing in school. However, writing for the business world is a little different...
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Is Your Web Copy
by Daniel Levis.Copyright ? 2006 It's true, we were all taught in school to express ourselves differently on paper, than the way we speak. To follow rules of grammar, and inject an artificial air of formality. Forgetting about this training when you write web copy i...
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Freelance copywriter: Have Magic Carpet, Will Travel
by Sam Roberts.Selling yourself without overdoing it.There is nothing wrong with being noticed. In fact, that's what writers do. We ooze confidence, we know what to say and how to say it and we get noticed because of it. But sometimes we over-sell, and that can be ...
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Conquering Insecurity: Every Copywriters Hobgoblin
by Chris Marlow.In my work as a copywriter's coach I often talk with new and even seasoned copywriters who express their deeply hidden yet oft-nagging fear of "not measuring up."I explain that every copywriter has to go through this (sometimes long) phase, and tell ...

Copywriters: Mistakes & How To Avoid Them
by Chris Marlow.In this article I'll share two financially ruinous negotiating tactics often made by beginning copywriters. Both came from my coaching students just this week.Financially ruinous negotiating tactic #1 comes from a successful book author who is adding...
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Powerful Marketing Model for Freelance Copywriters
by Chris Marlow.As a copywriter and copywriter's coach, it's my responsibility to offer powerful, on-target advice to my "mentees." For them as well as myself…and for you…I keep a keen watch on the world of freelance copywriting to pick up on changes and...
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How to Copyright and Protect your Material
by Duane Jacobson.I have many people to contact me, to get information about how to copyright their material. For nondramatic literary works: including fiction, nonfiction, books, short stories, poems, collection of poetry, essays, articles in serials, and/or compu...
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Writing Better Web Copy, An Experts View
by Penny Sansevieri.When it comes to filling our web sites with words, we tend to lean towards what I like to call the "cocktail party approach to web site copy." What do I mean by this? Well, let's pretend you're at a cocktail party, you're huddled with a group of frie...
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Is your Copywriter Overcharging You?
by Allen Taylor.Copywriters can come up with some strange payment terms. Some of them are just flat ripping off their customers.I know this because I have recently been interviewing copywriters to handle some of my overflow. It's typical in the freelance industry. A...
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Common Negotiating Mistakes Copywriters Make
by Chris Marlow.This month I'll share two financially ruinous negotiating tactics often made by beginning copywriters. Both recently came from my coaching students.Financially ruinous negotiating tactic #1 comes from a successful book author who is adding copywritin...
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How To Be a Better Copywriter Through Training
by Ronald Piper.Writing is a great field to get into and much of this article today will look at ways that you can focus on copywriting training. There are many different ways that you can learn more about copywriting. This article will focus on different resources ...
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You Can Write Powerful Copy!
by Nick Summers.But how do you write this powerful copy (words which will sell your product), if you are not a copywriter?Here are some basic guidelines:Communicate directly to your readers, by writing as if you were talking to them. Correct grammar is not the most ...
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On Copyrights, the Creative Experience and Graphic Designers
by Lainie Liberti.There he is - the young art student - in the corner, sporting a slouch, worn blue jeans and a faded ironic t-shirt, standing in front of the canvases he submitted for this month's class show; large, blue, sci-fi landscapes, which, from a distance, ar...

Master Yourself With The Art Of Writing Copy
by Jo Han Mok.Writing effective copy for your website involves more than just writing a letter to your potential customers. To be successful, you need to compel your visitors to take action. Here are some of the top ways to write website copy that will bring you w...
Similar Editorials : Web Copy Writing

Tricks Of The Trade On How To Write An Effective Copy
by Jo Han Mok.Everything about the copy that you place on your site is crucial to how many sales you generate. Take the time to make your sales letter as good as it can be with these amazing copywriting tips.- Know what action you want visitors to take before you ...
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How To Write Copy That Can Make You Rich
by Jo Han Mok.Have you ever visited a site that just screamed, "buy this product"? We've all seen them, and asked ourselves how the site owner put together such excellent copy. It's really no mystery once you've learned the proper copywriting techniques. Here's ho...
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Just How Effective Can Writing a Good Copy Be?
by Jo Han Mok.Killer copy makes sales. That is what you need to remember when writing the text that will appear on your website. There's more to it than just good grammar and correct spelling - you need to win people over with your words. Here are some ways that t...
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Working as a Copywriter
by Linda Pollitt.working as a copywriterCopywriting is an exciting and varied field offering a wide range of opportunities in many different media. Copywriters are most often thought of as the people who write advertisements in newspapers and magazines. However, this...
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Make Money as a Copywriter
by Joshua Watson.Copywriters are some of the most highly paid writers. A copywriter prepares marketing and sales text to help bring people and potential buyers to a certain business, either online or off. Copywriters prepare items such as sales letters, website conte...
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How To Write An Effective Web Copy
by Nelson Tan.Writing an effective web copy begins with an understanding of what the goals of your website are. Are you trying to get your visitors to purchase something or have them sign up for your newsletter? Remember you are trying to get someone whom you can'...
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A Winning Campaign is All About the Copywriter
by Ron Uri / URCreative.com.Within the marketing and advertisement world there is one important button that must be pressed each time anew, the name of this magical button is creativity.This special button com's in all kinds of colors and shapes: conceptual creativity, marketin...
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Writing for the Web Basics: Three Keys to Effective Copy
by Melinda Copp.Writing for the web is one of the most important types of business writing most people have to do-especially if you conduct business online, and these days, who doesn't? Maybe you have a web site that needs updated content, or you need a press releas...
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Copywrite Content for Web Design
by Angela Rogers.In order to establish a lucrative online business, there is an urgent need to design a website that generates a professional appearance. In addition, it is equally important to create efficient sales copy to add prospects to your website operations.E...
Similar Editorials : Design vs Content

 
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