Volkswagen to Launch Eos in the Middle East

by : Natalie Anderson

After the huge success of Volkswagen Eos in Europe, the German automaker believes that this is the perfect time to launch the Eos in the Middle East.

Volkswagen Eos offers best of both worlds with its unique, sporty and powerful features the Eos can be considered a breakthrough in the automobile industry. Its design is especially made for young individuals who are looking for real adventure.

The launching of Eos in the Middle East is a refreshing news especially since the middle east market has gone through a significant change in the recent years brought about by the growth in the numbers of urban professionals in the major cities.

The Eos is fully loaded, with remarkable specs that boast a unique five-piece folding-roof technology, the Middle East will finally get to experience Europe's fastest moving urban style icon.

The Eos as the world's first, four-seater is equipped with a one-of-a-kind hardtop dual technology design that boast an integrated sliding/tilting glass roof as standard which makes it as the perfect choice for the extreme climatic conditions in the Middle East.

The shift of the Eos from coupe to cabriolet has been made simple through the integrated electro-hydraulics system which gives the Eos that ability to perform even the sleekest maneuvers in a matter of 25 seconds. Its CSC roof (short for convertible, sliding and coupe roof) is made of steel and glass components which are rarely seen on other vehicles. The hard top technology employed for the Eos is a combination of reliability and complexity rolled into one.

According to Iris Kraska, Marketing and PR Director, Volkswagen Middle East, "The Eos is a unique car designed for urbanities looking for stylish and powerful vehicles that reflect their distinctive personalities. This is the first car in the world to feature a five-piece hardtop-reflecting the heritage and spirit of Volkswagen engineering and innovation."

Meanwhile, a controversy is stirring for the past few months as Europe's largest automaker and maker of quality auto parts faces an allegation that the automaker is selling unsafe vehicles in Brazil.

Volkswagen's subsidiary company in Brazil has denied the report that says they are selling unsafe vehicles in the Brazilian market compared to the ones exported to Europe. To put an end on the damaging report, Volkswagen's Brazil has released a press statement in response to the heavy criticism from a consumer organization that says some of the Volkswagen vehicles are not equipped with essential safety features such as double air bags.

According to NGO Pro Teste, the crash tests on Volkswagen cars has shown the worst results in recent times with an increased risk of death during a collision in a model sold in the Brazilian market and further stated that one had double airbags while the others did not.

Volkswagen Brazil argued that the organization has compared performance of two different models which according to them would invalidate the tests. Volkswagen subsidiary company in Brazil further stated that the models they are selling in the Brazilian market are comprised of vehicles with or without the double airbags and it simply depends on the customers which one they will purchase.

Volkswagen Brazil also pointed out that about 100 percent of the European consumers buy models that are equipped with double airbags while only 2.8 percent purchase models with single airbags due mainly to financial constraints and probably consumer habits.