Page 3, James Erickson

Creating "Lift" With Your Internal Dental Marketing
Remember, the concept of lift is not to tell patients to talk about your practice, the concept is telling patients how to talk about your practice...
Source : The Dental Practice Pg. 23

Is Your Internal Dental Marketing Strategy REALLY Working?
ACTION-TO-TAKE TIP Have you CORRECTLY diagnosed the problems affecting your practices ability to grow? All the new patients in the world will not help if your systems are designed to handle what y......
Source : Marketing Strategies Pg. 8

Comfort. The Internal Dental Marketing That Patients Will Truly Appreciate...
ACTION-TO-TAKE TIP Ask yourself and your staff What methods of distraction do you provide to patients, children and adults alike, to help them cope with the treatment you perform? And, is it somet......
Source : The Dental Practice Pg. 23

Educating Your Patients Is Key In Dental Marketing
It will not draw those in that are simply looking for a general dentist.And, most importantly, remember, 99.9 of your patients have never been to dental school...
Source : The Dental Practice Pg. 23

Creating A Referral Program As Part Of Your Internal Dental Marketing
And of course, watch your referrals grow.Then you will truly have a system of projects or services intended to meet a need....
Source : The Dental Practice Pg. 23

From A Dental Marketing Consultant, How To Handle The "Slow Down"
It also puts things into perspective. At least I have my health, some savings you do have some cash in savings dont you?, my wife and kid.So, if things are bad, look around. Then, formulate a plan...
Source : The Dental Practice Pg. 24

Attract New Dental Patients, 6 Steps To Securing "Shoppers"
Also, ensure their attitude does not turn sour once they get asked for price. This is a common cause of losing a patient, with the excuse being they were just shopping. This is never a good excuse...
Source : The Dental Practice Pg. 24

Dental Advertising, What Demographics Should I Mail To?
My suggestion would be to go with a radius around your office and an income qualifier...
Source : The Dental Practice Pg. 24

Dental Internal Marketing Systems - The Follow-Up
And, emphasize the importance of getting names, phones numbers, and addresses from EVERY person that calls the office, whether they appoint or not...
Source : The Dental Practice Pg. 24

*Free* - Still The Winner In Dental Advertising
Even smarty pants MBA-types whove had it drilled into their heads, and who supposedly know better theres never a free lunch, right? respond. My conclusion Use it wisely and as often as you can...
Source : The Dental Practice Pg. 24

Attract New Dental Patients... And Keep Them
Please use this information and my life experience to your advantage and change how your patients see you!...
Source : The Dental Practice Pg. 24

Dental Practice Marketing - Sell Anything To Anyone
Use these words as concepts for your marketing, and make sure you push these three buttons with anyone and everyone you market to...
Source : The Dental Practice Pg. 27

Attract New Dental Patients By Putting PR In Your Practice
Even distributing the same release more than once has been shown to garner media attention for your practice...
Source : The Dental Practice Pg. 28

Dental Practice Consultant - 3 Steps You Must Take To Protect Your Practices No.1 Asset
Create systems and provide training to build solid foundations on which to establish a patient relationship, and create an ongoing maintenance plan to continue investment in your patient equity...
Source : The Dental Practice Pg. 28

Have You Given Yet? Improve Your Dental Marketing Karma
You can call it whatever you want. Just take the idea for a test-drive and analyze your own results. Whatever the outcome, it always feels good to give to people that are less fortunate...
Source : The Dental Practice Pg. 28

Authors; James Erickson