About Writer Rudy Labordus is a strategic marketer and CEO of award winning advertising agency Breakthrough Corporation. Rudy is also a sought after public speaker and creative author of globally acclaimed marketing toolkit adpack: 125,000 ways to promote a business.
Is Your E-Marketing Making An Impact? Do you know what post-click tracking is, and why it is one of the most effective techniques for measuring the Return on Investment of your E-marketing efforts?For those who are not familiar with post-click tracking, you are probably a bit tired of hearing marketing professionals use similar terms that leave you nothing but confused. Let me give you a very simple definition of post-click tracking...... Source : Direct Marketing Email
