Sometimes it feels like business would be so much better without customers. We could go about our internal meetings without problems, set-up strategies that we like and understand, decide where the funds should go...life would be so easy...no customers, no cry (to paraphrase a famous song). Of course, this scenario conveniently forgets that it is the customer who pays our bills. sound-principles.blogspot.com/
Should You Take Care Of Your Customers? Points to Remember - The customer should be at the centre of every business strategy easier said than done but not impossible - The 4Ps are gone, move on - Customers are sophisticated and we are a......
Marketing Risk So the risk here is not just people, time and money, but to be closed minded, not be open to testing, not trying new things, that is the biggest risk of all...