In the midst of compatriots with similar shape, size or functioning, the one that shows innovativeness and looks different, possesses the maximum likelihood to catch fancy of an onlooker. The policy to stay ahead in the competition by integrating maximum innovativeness has a proven track record of maximum takers. LG is the recent participant to hog the limelight in the mobile-dom with the plethora of superior creative manifestation. Be it the 'Chocolate' series of phones or the one of the name of Prada, LG has experienced success in integrating style and substance in a single entity. The recent introduction with the name of U970 Shine is a Shining new star in the mobile galaxy from the house of LG.

This 3G variant appears with an elegant mirror-finish metallic look with each press on the button of the laser-etched keypad igniting a smooth tactile feeling. The smooth slide opening and stainless-steel key-pad of LG U970 Shine gives an impression of class and solidity. It comes integrated with Schneider-Kreuznach lens-equipped 2 megapixel camera and a 2.2'' large screen with resolution of 240 x 320 pixels. The display screen of LG U970 Shine supports 262 colours and offers a sharp and clear viewing facility. It gives a stylish mirror effect while in power-off mode.

Like its EDGE variant, the LG U970 is equipped with WAP, Bluetooth, and USB connectivity. The phone comes with 512 MB of internal memory storage facility and helps in storing large music, video, image, and text files. The music player of LG U970 Shine supports files in Mp3, WAV, AAC, AAC+ and AAC ++. Equipped with Bluetooth and advanced USB connectivity, the phone is fully loaded to offer superior internet browsing experience to the user.

The LG U970 Shine is an embodiment of style and substance in a single entity. With the introduction of this phone, LG seemed to have hit the perfect chord with the mobile phones users all across the globe.