Now there are hundreds of domain name registrars to choose from, and they offer registration for as little as about $10 a year, along with free parking, domain monetization, free email, domain locking , domain protection and other services.
But how do you know which registrars are reliable and give you the best deal? With the example of registerfly.com fresh in their minds, many people who want to register a domain name need to be sure that any name they do register will not be lost, or will not become impossible to transfer if the registrar has problems.
While all registrars must be approved by ICANN, that approval does not guarantee you will get a reasonably priced service with good support.
So, how can you choose a good one? Here are some tips on selecting a reliable registrar. They may help you to avoid problems in the future.
First, don't use the same company to register your domain and host your site. This happens when you sign up with a host which offers 'a free domain of your choice', and they register it for you. Web hosting services are notoriously unstable, and if a hosting service goes down it may be difficult or impossible to retrieve your domain. This has happened to me twice, and though I eventually got my domains back, it is an experience I don't recommend.
Second, remember that domain registrars can be cautious, and even supine in the face of complaints. If your site is to be controversial, contentious, political or sexual in nature, or will contain 'whistleblowing' material, ask a potential registrar if they believe in the principles of free speech, and discuss the nature of your site with them. Registrars can, and do, take sites down, often without hearing the owner's side of the story.
Third, check the prices. Look at all the available registrars, see what their prices are for a year, or for extended registration over a period of years. See what extra services are on offer, and what they cost. Private registrations particularly should not be costing you an inflated price. If you are going to register multiple domains, do you get a discount? Conversely, note that prices for domains have settled at about $9 or $10 a year. If a registrar is offering domains at a lot less that this, and is very new on the scene, be extra careful.
Fourth, check the domain name forums. Many people make a living trading domains, and it is in their interest to know what is going on. If there are rumors of a registrar being about to go under or having financial problems, you will soon see the relevant threads. On the other hand, you can often find registrar recommendations too, written by customers who are happy. If a registrar has a dedicated forum, have a look at it. Any problems will be apparent there.
Fifth, send a message to the Technical Support section of the potential registrar, as if you are a newbie. While the Sales section of any business will always reply to queries, it's the amount of resources given to their support that is of interest to you. If you get a reply from Technical Support in minutes, you may have a winner.
As for the last tip ? make sure a registrar has a clearly stated process for transferring a domain away to another registrar if you ever want to do it. After all, it's your domain, not theirs.
1. The domain name is inherently searchable. If a commonly typed search phrase exactly matches the domain name, it will be of higher value.
2. The market type. Depending on the current PPC rating, the niche or the mass market, a particular domain name may have a higher value. Free tools are available to determine the PPC rating, for example through Google.
3. The history of the domain name in terms of revenues and how long has it been registered. Old domains have this advantage over newer ones in that the search engines rank websites based on the keywords and when they find similar ones, the older ones get the preference as they are supposed to be more trusted. If the site was registered for a long time, tools are available to find out what it contained initially. If its contents were related to the domain name, this is always an advantage.
4. The domain name is a common word and is easily pronounced.
5. The domain name can be exploited to create brand recognition - although you must always be careful not to infringe copyright.
6. The domain name is easily memorable.
7. The domain name is short. The best names are are usually the shortest ones, particularly the two and three letter domains. These are getting harder to get, but if you concentrate on expired domains, there are still opportunities.
8. For already registered domains, if there is current revenue from Affiliates/Parking etc, this will make them valuable. The higher the revenue they generate, the higher the value.
9. Is the domain name registered with popular search engines? It is possible to find out a website's current indexed position with a particular domain name.
10. The number of backlinks, i.e. links pointing to the website from other sources is an important parameter used by popular search engines to rank websites. Finding out how many back links that the domain has currently and checking if they add to the value to it from the viewpoint of the search engine gives a further insight into the usefulness of the domain.
In some ways, there are no fixed rules that say this domain is better than that one. As they say, one man's drink is another man's poison. Having said that, if you follow the 10 rules above, you can take the guesswork out of choosing the right domain name.
Both Dee Buteland & Val Wilson are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.
Val Wilson has sinced written about articles on various topics from Marketing, Finances and Fitness. Val Wilson is a successful internet marketer and domain name trader.If you would like to find out more about choosing domain names, and how you can earn cash from domains, go to. Val Wilson's top article generates over 12100 views. Bookmark Val Wilson to your Favourites.