Regarding the contents and styles of the styles, you have various choices. Yet, the most popular type is probably is informative articles. This means that the articles you right will mainly be information that the readers will probably find useful regarding the products you are promoting.
After you finished writing the articles, you will need to distribute them. Some people will choose to submit to the articles directories one by one manually. You will need to find these directories. Fortunately, some webmasters have created lists of them and share them on some forums.
It will take you a lot of time to submit the articles to the directories one by one. Therefore, another way of distribute the articles is to use software to submit them. Usually you can do it a lot quicker with the software than submitting manually. There are also some distribution services you can use.
Of course you it will be totally free of charge if you are going to submit the articles manually yourself. Yet you it may take you the whole day to submit one article to 200 directories. Yet you will be able to distribute to at least 500 directories with only a few clicks if you use the distribution services. You will most probably need to pay a monthly premium in this case.
You should try to make sure that you have a good resource box before you distribute the article. This is because the content in the box will be the information of you website!
In fact, article marketing does not only help to promote your site. You can have some other benefits. For example, you will be able to build up your image as an expert in your field or business. The customers will tend to believe in you if they trust your expertise in your industry.
Moreover, because you will put the links to your website, this will help to boost the Page Rank of your website. As a matter of fact the Page Rank is an essential factor in determining the ranking of your website in the search engine.
One last thing is that, the articles themselves can help to bring traffic to your site. You need to make the articles as informative as possible. When the web surfers read your articles, they will probably find that very useful. They will be interested to read more or to know more about the topics. They will in turn click on the links and visit your site in order to seek for more information. And as a result you will get more traffic.