By submitting your articles to article directories, article announcement lists, and ezine publishers, you accomplish several things.
The first is that you begin to establish yourself as an expert in your chosen field. If readers get the impression that you are knowledgeable they are more likely to listen to you.
Second, by attaching a resource box to your article, you are giving the reader a link to your website. If the reader is impressed with your knowledge, they will likely click on your link to see what it is that you are offering.
Most importantly, your article provides a one way non reciprocal link pointing to your website, which can increase search engine ranking. Extra weight is given to one way links by the search engines.
Some people do not feel at ease trying to write their own content and find it difficult putting their thoughts down on paper. Of course some people just don't have anything worth writing about.
These days private label articles are in great demand. There seems to be more and more private label article websites which offer a solution to your article marketing blues.
Therein lies the problem. Depending on how these articles are used, the results can be good, bad, or downright ugly.
As stated previously, private label articles, when used correctly, can give the non-writer a big advantage over other marketers. They can increase your traffic, sales, and opt in subscribers. That is good.
It is quite common for marketers to get lazy when using private label articles. They simply submit the article as is, without making any changes or personalization.
At the very least, you should change the title. Most article directories require that your article be approved before they are posted. But do you really think they read every article that comes in? Not likely.
They get dozens, even hundreds of submissions every day, so it's unlikely that your article will actually be read.
But most directory software will automatically search their database for duplicate titles. If the title of your article matches one in their database, yours will be rejected.
So do yourself a favor and at the very least, change the title. It might also be a good idea to change the wording in the first paragraph.
Many marketers load so many links in their article that it becomes one long ad. This will not only get you rejected, but eventually banned if you do it often enough.
A good article contains useful information to the reader whether they buy your products or not. Give them good content and you will increase the chances that they will click your link in the resource box.
You can publish this article on your website or in your ezine. The article must not be altered and you must inclide the resource box below with live link.
