With the economy today, a person that cannot even put food on the table for their family will give their last dollar for a work at home business opportunity.
For most, the effort will stop there! They won't even stop to think about the 97% failure rate of marketing on the internet. This is one of the reasons these companies stay in business. For a lot of companies, it's not because they are reputable, honest companies. They have a good line and can easily convince even the experienced into handing over their cash.
The main reason most work at home entrepreneurs fail, is they do not put the effort into making their business work. They feel as if they have done their part by paying their money when in all actuality, this is just the beginning. Whether an individual fails or succeeds is up to them.
To succeed in an online business opportunity, one has to get their presence on the web. There are several ways to do this. However, what works for one person, may not work for another. It all depends on how one presents themselves. Attention needs to be paid to the content that is placed on their Social Network Site. And most important, have a mentor. Don't be afraid to ask for advice on what does and doesn't work. Work at your home business like it is your full-time job. Don't treat your business pportunity like it is an after thought. Do whatever it takes within reason to make it work.
Work commitment should be as strong as your marital commitment. Pick your battles. If something doesn't work, change it. Practice trial and error. Just because you tried something that didn't work doesn't mean you have failed. Learn from it, and try something different to make your business work. As the old saying goes "Don't put all of your eggs in one basket".
Remember, a get rich quick scheme is exactly as it sounds. When going into any business, offline or only, do not do so strictly on the word of one person. Research should be done. Look for the good and the bad. There is no perfect business. What someone else feels is a scam may turn into a lucrative business for you.
A lot of opportunities are called scams by the people who did not put forth the effort to make it work. They failed, so it is a scam.