While the idea is definitely quite unique, and the gift idea is really very cute and sweet, there is an inherent problem with basing a perfume blend on the personality of an individual. Perfumes and colognes create a unique scent for everyone who wears them because the fragrances mix directly with the body's natural chemistry and pheromones. No single perfume or cologne is going to smell exactly the same on two different individuals because their body chemistry id too unique. No matter which perfume or cologne you purchase, the end result will be something that is already personalized.

These little businesses are doing quite well, however based on the uniqueness of the idea and the hope that the perfume or cologne purchased will make the recipient feel special. The websites ask for a basic list of the individual's personality, and then for a list of fragrances they already wear. They need this second list to match a perfume that is not on the list with a complimentary fragrance and simply bottle it in a personalized bottle to ship it off. By law they are required to alter it, so there is a good chance that they do make their own version of popular brands and then remarket them, or otherwise alter the basic brands which they are starting from.

Does this make personalized perfume a bad gift? Actually it makes it a great gift. Anything that a person can give to another that makes them feel special and thought about is a wonderful gift. It's also a perfect gift for children to make them feel as though they stand out. The safety factor in purchasing a personalized perfume is that they match it to fragrances that are already preferred, so you are highly unlikely to present the recipient with a scent that they can not wear. It's really quite ingenious.

Personalized perfume is all over the internet and any search engine will produce numerous web sites for ordering this unique and sweet gift. Most sites promise delivery in about seven to ten business days. The fragrance comes bottled in personalized packaging, adding to the special flair of thinking only about the recipient.