When you run into a technical stumbling block, when working on a squeeze page for building your list, what do you do? Do you sit there and think you can't do it and just walk away, or do you try to find an answer? I mean when you're thinking about adding sound to your site or you just want to highlight a line of text and aren't clear about the HTML tag. Do you just forget things that might help your conversion because you don't know how to do these things, or do you look for an answer?

Every single day I run into these exact same challenges, these exact same problems and trust me, the solution is out there. It’s waiting for you. If you just plug HTML into Google, you'll come away with all kinds of sites that can help you. You just have to take a little time to look for an answer. Just don't take too much time. You have to get out there and start building that list!

Building your list is the most important thing you can do when you're starting out. If you don't take the squeeze page and get it up online quickly, you won't build that list.

But as I said, don't waste too much time on stuff like this. Remember, the object is building your list. If you can't get an answer within say... under an hour. Maybe you should give it up and forget it. How important is highlighted text or even sound for that matter? Get your squeeze page up so that you can start building your list, and fine tune it after the fact. Start building your list above all else.

But there is another thing that you can do. Open up the phone book and find a webmaster. You can search "webmasters for websites." Then, you can call a local webmaster or a local webpage designer and you can say, “Listen, I have a very simple question for you. If you can answer it in 30 seconds and I like you, you might have a new client. Are you up for the challenge?” You say, “Okay, here’s my question. What exactly do I do in order to do this?... Go!”

If they answer your question, two things happen. Number one is that they know more about web pages than you do. Number two is that they’re willing to play a little bit. You’ll probably going to build a lot of rapport with them really quickly. You want to be nice to them and then you probably want to give them $100 to design a mini site for you. See if they can do it without getting all fancy, and if they can do it quickly. It's all about the list, remember. You can find people to help you with your list-building page at http://elance.com, too, but having someone local is always better.

Because what happens is that all of a sudden, now you have a local person that you’ve built a connection with that can do a lot of the stuff that you can’t. The truth is I have five or six technical guys now that I call on to answer these questions for me so I don’t need to take the time to do this. There are plenty of things that I don’t know how to do that I’ve had to figure out using this exact same method. Find someone else who is already doing it or simply type your question into Google or http://Ask.com and you will usually find the answer within 20 or 30 minutes.