About Writer Barry A. Densa is an irreverent, sarcastic, cynical, son-of-a... and one extremely talented direct-response copywriter.Like a magician, he creates an insatiable hunger in the prospect’s mind for whatever his client is selling.
Design Or Copy? Which Should Do Your Heavy Sales Lifting? Bidding competition among integrated computer software and hardware firms is fierce, and ongoing... and for good reason.A record-breaking $850 million are up for grabs. Another $600 million in related service contracts are also on the table, just waiting to be snapped up.The following is what occurred yesterday, as reported in the Wall Street Journal...“...The top-producing sales rep for Hewlett...... Similar Editorial : Web Copy by Glenn Murray. | Source : Sales Businesses
Why Swearin And Cussin In A Sales Letter Can Make You Rich My 15-year old daughter, she of the high school English Honors and International Baccalaureate Program, wants to teach me how to be a better copywriter. She doesn't think I'm quite up to snuff yet."You can't write that. That's not even a sentence!" she complains, looking over my shoulder as I craft a salesletter for a client. "And sales letter is two words," she snorts, as she...... Similar Editorial : Pharmaceutical Sales Cover Letter by stuboo. | Source : Sales Businesses
You Wont Sell Squat Without This In Your Sales Copy. Great! You've invented a better mouse trap. You're the smartest consultant advisor, guru ever to pick up a microphone and wear shoes. You've figured out how to turn chicken feathers into gold, toilet water into oil, and the Sunday paper into a stack of $100 bills!And now you want to offer the results of your genius to the world-and, of course, you won't object if you become stinking rich in the...... Similar Editorial : Sales Copy Tips by Adam Waxler. | Source : Computer Retail Sales
How To Squeeze Blood From A Copywriter True story:Not too long ago I was approached by a marketer who had a product idea -- just the idea mind you.And he wanted to hire me to develop it... market it... sell it... and everything in-between.The reason being -- he didn't have the time to do it himself.My first thought was... now here's a man after my own heart -- lazy as the day is long, and dying to be rich and famous without lifting a...... Similar Editorial : Becoming A Copywriter by Kevin Browne. | Source : Advertising Copywriting
Time To Kick Some Marketing Butt Why is it that some direct marketers - particularly those who rely on their marketing efforts to pay their bills, pay their employees, put their kids through college, fund their retirement, fund their stock market losses, pay for Caribbean cruises, second homes, adulterous affairs, gambling predilections and all other foibles and vices - choose to employ headlines that read like this very...... Similar Editorial : Butt Cellulite Reduction by Jacky. | Source : Email Marketing Agency
Acquire A Marketing Fortune Guide First, let me make something very clear.Whether you're a dentist, painter, software developer, medical equipment manufacturer, dry cleaner or the Mayflower Madam - you've got something to market and sell.Therefore, "Marketing" and "Selling" are not dirty words. They are your friends, your best friends. Embrace them. And never think you are above them.They will pay for your kid's...... Similar Editorial : Turning Fun into Fortune by . | Source : Email Marketing Agency